Marketing is essential to your business, not failing. But marketing tactics don’t always work. You can let those PPC ad dollars add up and spend on great content — but what about organic efforts through LinkedIn? I want to share five ways you can leverage LinkedIn to make your marketing efforts more effective. And, in […]
6 Tips For Time Management At A Startup
In contrast to the popular saying – Time is money, time is a lot more valuable than money; it is life itself. One of the major challenges business owners, especially startups, face is how to efficiently utilize their time to maximize productivity and move to the next level. When you are trying to build an […]
Do You Need to Reinvent Your Business in These Uncertain Times?
If your business was on shaky ground before COVID-19, you are probably sitting back trying to figure out if your business is worth trying to save or if you need to blow it up and reinvent. No matter what decision you make, you will need a framework to evaluate what you even have, so you […]
How to Build Business Credit
Building good business credit is an essential step for every new business because it allows you to keep your business and personal credit separate, and it gives you the purchasing power you need to grow your business. If you’re a small business owner, we’re going to look at how you can build your business credit […]
How to Generate B2B Leads in 2020
New leads are the lifeblood of your company. When you’re running a B2B company, each new lead could represent a huge amount of revenue. Because of the disproportionately large amount of work that usually goes into finding new B2B leads, lead generation is one of the most frustrating activities you can do! It’s time to […]
32 Ways to Save Your Business from Recession
Coronavirus has shaken up the world, and experts say that even as we make progress with the disease, there will be huge economic aftermath to deal with in the long term. I know that nobody really wants to talk ‘recession,’ but knowing it is coming can allow you to think strategically in your small business […]
8 Growth Hacks For Your Small Business You Can Try Today
Looking to grow your small business? Here are some growth hacks that you can try today! A vast majority of small business giants have admittedly succeeded, thanks to growth hacks. Just take look at companies like Airbnb, Quora, and Evernote. Smart and successful growth hacking relies on clever software used to implement lead acquisition and […]
3 Tools Your Small Business Needs to Have More Clients
There’s no doubt that every company, either an enterprise or a solopreneur, is in constant need of clients. Clients drive your business, help you succeed, and grow the revenue. Thus, your aim is to grab as many clients as possible. Yet, finding clients may be a stunning and time-consuming task. Firstly, you cannot find ready-made […]
5 Steps to Becoming an Employer People Want to Work For
These days, the idea of a loyal employee who will stay with you for more than three months, let alone 1 or 5 years, seems blue-sky thinking. This is even more highlighted with today’s millennial mindset that has caused huge shifts in the working world. To overcome this and build a loyal staff, you want […]
10 Ways to Develop a Sales Process in a Service Business
For the last year, I’ve been teaching my Fix Your Business Book Curriculum to entrepreneurs in the construction industry in Philadelphia. One of the biggest challenges they needed help with was sales and marketing. That made me think that what I shared with them could be helpful to any service business. In any business, you […]
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