The topic of equity isn’t exactly what I’d call, “top of mind,” with most of the prospective franchise owners that I work with as an advisor. Most of their energy is focused on things like potential locations for the franchises that they’re considering, or other minor details; like how much they’re going to make as […]
What Can Twitter Do For Your Small Business?
I signed up for a Twitter account three years ago, and it truly changed my life. My Twitter anniversary was on December 2nd, and I thought it might be helpful for me to explain what my goals were for the social network. Now is a perfect time to step up your game on Twitter or […]
How to Find a Manufacturer for Your Small Business Product?
I have been talking to quite a few small business inventors lastly, and the most common question that keeps coming up is how to find a manufacturer for your small business product. Most of the business owners in my network use foreign manufacturers, so that is where my advice is centered. Here are some tips […]
In Just 365 Days You Can Become Your Own Boss
If you have always wanted to become your own boss, now is a great time. I realize that you are probably saying to yourself a year, Really? But trust me, 12 months is a reasonable and realistic timeframe to make your transition from employee to entrepreneur. You will want to take the time to plan […]
How to Be Successful in Business #SmallBizChat QA
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with retail and fashion pioneer Liz Lange @lizlange. In 1997, out of a one-room office, she created Liz Lange Maternity, changing forever the […]
How to be a Successful Freelancer
Most small businesses start today as a side hustle first. In fact, 1 in 3 Americans is a freelancer or temporary worker in the post-recession era, according to research by the Human Capital Institute (HCI). The majority of contract workers are part-timers, and their ranks are growing at more than twice the rate of full-time employees, […]
How to search for lease space for your small business
In talking with countless prospective tenants working in the commercial office leasing industry since the 2000’s, I realized that there is a huge misconception of what the ultimate goal of a business is when it comes to leasing. Most people think the goal is to find a great affordable space in a desirable building located […]
How To Effectively Evaluate Your Next Business Venture
Are you on your way to starting a small business in the near future? Do you already own a business and have a list of goals to take it to the next level? Are you contemplating incorporating new revenue streams to help grow your bottom line? Or maybe you’re thinking about tapping into a new […]
Getting Ready For Opening Day in Your Small Business
Now you are just about ready to get business cards, mail out the flyers, turn on the phones, run those ads on Facebook and use whatever way possible to tell the world you are “Open for Business.” It is a moment of both joy and fear. The hard work of the planning your business now transitions to […]
How to Communicate Your Business Vision
As a business leader, it’s your job to craft a vision for your business. Once you know what that is, you need to be able to communicate it to a wide audience including your customers and your employees. Even the interns need to know. Why? Because your need to share a vision that everyone understands, […]