Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with John Lawson, CEO of ColderICE Media (@ColderICE). John is an expert on selling online. He is the CEO at ColderICE […]
7 Local Link Building Tips
By now, hopefully, everyone knows that links are not bad things—if they are the right links. Done right, links can get you more visibility and build a healthy link profile. If you have a local business, you can take advantage of some unique ways to get the links that can ultimately help you. Links specifically […]
The Power of Periscope for Small Businesses
If you are a small business owner and are not yet familiar with the video marketing platform, Periscope and how it can help you grow your business, you definitely should be. The live streaming video app that was purchased in early 2015 by Twitter has quickly become one of the most popular social media platforms in […]
How to Leverage Periscope for Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @KimGarst. Kim Garst is the Co-Founder and CEO of Boom! Social Media Marketing, a leading digital marketing firm that specializes in teaching […]
Content Marketing & Social Media for Small Businesses
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @TedRubin. Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist, and Acting CMO of Brand Innovators. Many people in the social media world know Ted […]
5 Ways to Increase Social Shares for Your Blog
We all spend a lot of time developing content but if you can’t get anyone to share it in order to drive traffic back to your website, it could all be a waste of time. If you want to get people to share you latest blog posts you must understand why people hit “like” or […]
Facebook for Small Businesses
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @MariSmith. Often referred to as “the Queen of Facebook,” Mari Smith is considered one of the world’s foremost experts on […]
How to Use Google+ to Increase Organic Search Traffic
Guest Article Google+ is Integrated with Google Search We’ve all heard Google+ is a ghost town. While strictly speaking this is not true (per Statista.com, as of March 2015 Google+ has more users than Twitter), it’s also not relevant. Google+ has one advantage the other social media platforms lack, and that is the rules for […]
5 Social Media Tools that Will Increase Your Productivity
Guest Article Generating results from social media takes time. However, as a small business owner, time is our most important commodity. Whether you are managing social media accounts or one of your employees, you should always aim to maximize productivity. Here are 5 social media tools that will increase your productivity: LikeAlyzer Facebook’s evolving algorithm […]
7 Ways to Compete for Your Target Audience with Facebook Ads
As Facebook’s reach continues to expand, more and more small businesses have Facebook Pages. In fact, a whopping 30 million businesses have a presence on Facebook. Facebook maintains its advantage in providing you with a great way to organically interact with a sophisticated and active audience. One of the best ways to leverage the social […]
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