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You are here: Home / Archives for Your Small Business

7 Tips for Creating a Killer Investment Pitch

September 8, 2020 By Melinda Emerson Leave a Comment

7 Tips for Creating a Killer Investment Pitch Featured Image

Do you have a great product that you want to present to investors with an investment pitch? When I had to approach a venture capitalist for funding, I had sleepless nights. I wondered how to make a presentation that stands out. Investors regularly come across a ton of small business owners. How you differentiate yourself […]

Filed Under: Grow Your Business, Your Small Business Tagged With: Investment Pitch, investors, making a presentation, pitches, presentation skills

Top 21 Best Small Business Podcasts

August 31, 2020 By Melinda Emerson Leave a Comment

Top 21 Best Small Business Podcasts Open Graph

Since the Pandemic hit, many small business owners are trying to balance work life and their home life. With kids back to school at the kitchen table and my numerous Zoom calls in a day, one of my great escapes is going for a walk and listening to a great podcast. I don’t do it […]

Filed Under: Grow Your Business, Your Small Business Tagged With: award-winning podcast, bold black women entrerpeneurs, entrepreneurial pursuits, launch your own side hustle business, podcast for women entrepreneurs

How to Prepare Your Small Business for Sale

August 10, 2020 By Melinda Emerson Leave a Comment

How to Prepare Your Small Business for Sale Featured Image

There is a lot of reason why business owners sell their business. Some of them are retiring and no longer want to run their business. Or some have been in a tight situation, and they need money. While a few soloprenuers have grown their business to the size, they can no longer manage it on […]

Filed Under: Grow Your Business, Your Small Business Tagged With: assess your business’ worth, building your credit score, Earnings Before Depreciation and Amortization, selling your small business, small business up for sale

How to Use Video for More Traffic and Better Onsite SEO

August 18, 2020 By Melinda Emerson Leave a Comment

How to Use Video for More Traffic and Better Onsite SEO OG

Search engine optimization (SEO) is a popular term in marketing and business-building circles. It makes sense. If you can drive consistent organic traffic to your company’s website, you’ll have a much easier time generating quality leads for your business. In this article, we’ll take a look at what onsite SEO is (as opposed to off-site […]

Filed Under: Grow Your Business, Your Small Business Tagged With: onsite SEO efforts, search engine optimization, seo for small business, video, video content

10 Keys to Achieving Small Business Success

August 3, 2020 By Melinda Emerson Leave a Comment

10 Keys to Achieving Small Business Success Featured Image

Having spent the last two decades fully engulfed in the small business environment, I tend to see some of the same factors that play a part in the ability to achieve small business success. While some of these are personality traits, many are just simply ways of doing things. Here are the ten common keys […]

Filed Under: Grow Your Business, Your Small Business Tagged With: achieving small business success, grow your business, set deadlines, small business environment, successful business owners

How to Stay Sane When Working From Home

July 28, 2020 By Melinda Emerson Leave a Comment

How to Stay Sane When Working From Home Featured Image

The workplace has changed dramatically in recent months, with most of the world learning how to juggle work and home life together. Even for the most organized people, isolation and lockdowns can play havoc with a normal work routine. At Biteable, we’re a remote-first company, so we’ve had years of experience learning how to keep […]

Filed Under: Grow Your Business, Your Small Business Tagged With: home office, remote team, work meetings, working from home, working remotely

The 5 Things Your Online Business Needs to Focus on During the Coronavirus Pandemic

July 7, 2020 By Melinda Emerson Leave a Comment

The 5 Things Your Online Business Needs to Focus on During the Coronavirus Pandemic Open Graph

If you worked from home before this novel coronavirus hit the world hard, a lot of people assume you got off lucky. After all, you are just doing what you did before, right? With blogs and online businesses being lucrative money-makers for thousands of people, no one seems to notice that we are being affected […]

Filed Under: Grow Your Business, Your Small Business Tagged With: collaboration, investing some money, online bloggers, online business owners, robust communication systems

5 Powerful Tips to Help You Become a Successful Freelancer

June 29, 2020 By Melinda Emerson 1 Comment

5 Powerful Tips to Help You Become a Successful Freelancer Open Graph

Most small businesses start today as a side hustle first. While some Americans have shifted to independent temporarily, more have shifted to make it their full-time careers.  According to the Freelancing in America Survey, 35 % of U.S. workers are now freelancing. In 2019, 57 million people worked as freelancers. We can see this number […]

Filed Under: Starting A Small Business, Your Small Business Tagged With: freelance opportunities, freelancers, portfolio website builders, self-employed professional, side hustle

5 Challenges for Women in Business in 2020

June 23, 2020 By Melinda Emerson Leave a Comment

5 Challenges for Women in Business in 2020 Featured Image

It’s good to appreciate just how much cultural progress has been made since the turn of the millennium because make no mistake: things are markedly better than they were. Sexual harassment in the workplace, for instance, has gone from something to be discussed only in back rooms under non-disclosure agreements to issue companies are expected […]

Filed Under: Women in Business, Your Small Business Tagged With: becoming an entrepreneur, budding entrepreneurs, solopreneur, Women in Business, women looking for investments

Blogging for Small Business Part III – How to Monetize Your Blog

June 15, 2020 By Melinda Emerson Leave a Comment

Blogging for Small Business Part III – How to Monetize Your Blog Open Graph

If you treat your blog like a business, you could one day blog for money. This is Part III of my series on blogging for small businesses. In Part I, we talked about how to develop a content strategy. In Part II, we discussed how to promote your small business blog. This blog is focused […]

Filed Under: Grow Your Business, Your Small Business Tagged With: blog for money, blogging for your business, monetization, money from blogging, professional blogger

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to Turn Your Divine Gifts into a Business with Michelle Kopper

In this episode, Melinda Emerson engages with Michelle Kopper to explore her entrepreneurial journey and how she overcame fear to succeed. Michelle delves into the role of divine gifts and spirituality in business, offering insights into integrating personal beliefs with professional goals. The conversation addresses imposter syndrome, providing strategies for validation in the market. Michelle […]

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