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5 Challenges for Women in Business in 2020

June 23, 2020 By Melinda Emerson Leave a Comment

It’s good to appreciate just how much cultural progress has been made since the turn of the millennium because make no mistake: things are markedly better than they were. Sexual harassment in the workplace, for instance, has gone from something to be discussed only in back rooms under non-disclosure agreements to issue companies are expected […]

Blogging for Small Business Part III – How to Monetize Your Blog

June 15, 2020 By Melinda Emerson Leave a Comment

If you treat your blog like a business, you could one day blog for money. This is Part III of my series on blogging for small businesses. In Part I, we talked about how to develop a content strategy. In Part II, we discussed how to promote your small business blog. This blog is focused […]

How to Enjoy a Vacation When You’re a Freelancer

June 16, 2020 By Melinda Emerson Leave a Comment

When you freelance, there’s no one you can immediately delegate to. And it’s not like you can inform your boss of your intention to take a couple of weeks off, and get paid for the privilege either. This is not a gripe at the unfairness of it all when you are a freelancer; obviously there […]

Blogging for Small Business Part I – How to Develop a Content Strategy

June 1, 2020 By Melinda Emerson Leave a Comment

I’ve been blogging for 12 years, and I will tell you that it’s no small thing to build a brand online using content. To develop a blog, you need to define the purpose for your blog, a specific target audience, an engaging content strategy, and build up a significant following in social media, if you […]

How to Qualify for PPP Loan Forgiveness

May 25, 2020 By Melinda Emerson Leave a Comment

If you were one of the fortunate small businesses that we’re able to secure a Paycheck Protection Program loan (PPP loan), I know you want to make sure that you don’t need to pay it back. I’ve been doing some digging on this, and I hope this post will provide guidance and a better understanding […]

6 Tips For Time Management At A Startup

May 12, 2020 By Melinda Emerson Leave a Comment

In contrast to the popular saying – Time is money, time is a lot more valuable than money; it is life itself. One of the major challenges business owners, especially startups, face is how to efficiently utilize their time to maximize productivity and move to the next level. When you are trying to build an […]

Do You Need to Reinvent Your Business in These Uncertain Times?

May 11, 2020 By Melinda Emerson Leave a Comment

If your business was on shaky ground before COVID-19, you are probably sitting back trying to figure out if your business is worth trying to save or if you need to blow it up and reinvent. No matter what decision you make, you will need a framework to evaluate what you even have, so you […]

20 Top Side Hustle Businesses to Launch in These Uncertain Times

May 4, 2020 By Melinda Emerson Leave a Comment

If you have been laid off or furloughed, you need to earn money right now. You can wait to get a call back from your job, or you can use your skills to generate income elsewhere. Thanks to the internet and social media marketing, you can make money in side hustle businesses despite what is […]

Women Entrepreneurs Are Better Because

April 20, 2020 By Melinda Emerson 5 Comments

Women entrepreneurs are still underrated today. Plus, they face many challenges than their male counterparts like lack of funding and lack of a support system. Despite these barriers, women entrepreneurs are making huge contributions. In the US alone, women-owned businesses generate $1.8 trillion per year. That’s HUGE right? Let me tell you the reasons why […]