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You are here: Home / Archives for Your Small Business

Dichotomy and Propensity: Two Dilemmas for the Small Business Owner

October 6, 2020 By Melinda Emerson Leave a Comment

Dichotomy and Propensity_ Two Dilemmas for the Small Business Owner og

I grew up in a part of town where small businesses kept opening and closing in a set of buildings I passed by frequently. I noticed the closed signs on businesses so often I finally asked my father about them. “Someone had a dream and then they lost it,” he told me. “A closed sign […]

Filed Under: Grow Your Business, Your Small Business Tagged With: being in your business, keep the business running, natural inclination, succeed in the business, work on your business

Tips for Crushing SEO in a Seasonal Business

September 29, 2020 By Melinda Emerson Leave a Comment

Tips for Crushing SEO in a Seasonal Business Open Graph

There’s search engine optimization, and then there’s seasonal SEO.  One is a constant companion that deserves consistent attention and focus to drive traffic to your pages and visitors to your profiles.  The other – when done correctly – can give you a sweet little bump depending on the time of year. Search engine optimization is […]

Filed Under: Grow Your Business, Your Small Business Tagged With: google analytics, organic clicks, organic traffic, search engine results, search volume, seasonal business

13 Best Online Customer Satisfaction Tools to Help You Get Repeat Business

September 14, 2020 By Melinda Emerson Leave a Comment

13 Best Online Customer Satisfaction Tools to Help You Get Repeat Business Open Graph

Online customer satisfaction tools have been on the rise over the past few years. When you don’t know how your customers feel about your brand, you can’t know if they plan to buy from you again. In fact, 91% of your unhappy customers won’t even tell you they’re disgruntled—you’ll just never see them again. But […]

Filed Under: Customer Service, Your Small Business Tagged With: customer journey, Customer satisfaction, customer satisfaction score, customer survey, track your customers' experience

7 Tips for Creating a Killer Investment Pitch

September 8, 2020 By Melinda Emerson Leave a Comment

7 Tips for Creating a Killer Investment Pitch Featured Image

Do you have a great product that you want to present to investors with an investment pitch? When I had to approach a venture capitalist for funding, I had sleepless nights. I wondered how to make a presentation that stands out. Investors regularly come across a ton of small business owners. How you differentiate yourself […]

Filed Under: Grow Your Business, Your Small Business Tagged With: Investment Pitch, investors, making a presentation, pitches, presentation skills

Top 21 Best Small Business Podcasts

August 31, 2020 By Melinda Emerson Leave a Comment

Top 21 Best Small Business Podcasts Open Graph

Since the Pandemic hit, many small business owners are trying to balance work life and their home life. With kids back to school at the kitchen table and my numerous Zoom calls in a day, one of my great escapes is going for a walk and listening to a great podcast. I don’t do it […]

Filed Under: Grow Your Business, Your Small Business Tagged With: award-winning podcast, bold black women entrerpeneurs, entrepreneurial pursuits, launch your own side hustle business, podcast for women entrepreneurs

How to Prepare Your Small Business for Sale

August 10, 2020 By Melinda Emerson Leave a Comment

How to Prepare Your Small Business for Sale Featured Image

There is a lot of reason why business owners sell their business. Some of them are retiring and no longer want to run their business. Or some have been in a tight situation, and they need money. While a few soloprenuers have grown their business to the size, they can no longer manage it on […]

Filed Under: Grow Your Business, Your Small Business Tagged With: assess your business’ worth, building your credit score, Earnings Before Depreciation and Amortization, selling your small business, small business up for sale

How to Use Video for More Traffic and Better Onsite SEO

August 18, 2020 By Melinda Emerson Leave a Comment

How to Use Video for More Traffic and Better Onsite SEO OG

Search engine optimization (SEO) is a popular term in marketing and business-building circles. It makes sense. If you can drive consistent organic traffic to your company’s website, you’ll have a much easier time generating quality leads for your business. In this article, we’ll take a look at what onsite SEO is (as opposed to off-site […]

Filed Under: Grow Your Business, Your Small Business Tagged With: onsite SEO efforts, search engine optimization, seo for small business, video, video content

10 Keys to Achieving Small Business Success

August 3, 2020 By Melinda Emerson Leave a Comment

10 Keys to Achieving Small Business Success Featured Image

Having spent the last two decades fully engulfed in the small business environment, I tend to see some of the same factors that play a part in the ability to achieve small business success. While some of these are personality traits, many are just simply ways of doing things. Here are the ten common keys […]

Filed Under: Grow Your Business, Your Small Business Tagged With: achieving small business success, grow your business, set deadlines, small business environment, successful business owners

How to Stay Sane When Working From Home

July 28, 2020 By Melinda Emerson Leave a Comment

How to Stay Sane When Working From Home Featured Image

The workplace has changed dramatically in recent months, with most of the world learning how to juggle work and home life together. Even for the most organized people, isolation and lockdowns can play havoc with a normal work routine. At Biteable, we’re a remote-first company, so we’ve had years of experience learning how to keep […]

Filed Under: Grow Your Business, Your Small Business Tagged With: home office, remote team, work meetings, working from home, working remotely

The 5 Things Your Online Business Needs to Focus on During the Coronavirus Pandemic

July 7, 2020 By Melinda Emerson Leave a Comment

The 5 Things Your Online Business Needs to Focus on During the Coronavirus Pandemic Open Graph

If you worked from home before this novel coronavirus hit the world hard, a lot of people assume you got off lucky. After all, you are just doing what you did before, right? With blogs and online businesses being lucrative money-makers for thousands of people, no one seems to notice that we are being affected […]

Filed Under: Grow Your Business, Your Small Business Tagged With: collaboration, investing some money, online bloggers, online business owners, robust communication systems

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Latest #SmallBizChat

The SmallBizChat Podcast: Hit It and Quit It with Hit It and Quit It with Leyanis Diaz and Tara Landes

In this episode, Melinda Emerson presents highlights from the Hit It and Quit It Panel where experts Leyanis Diaz and Tara Landes share quick insights and strategies for small business success. The discussion includes top business book recommendations, providing valuable resources for entrepreneurs seeking knowledge and inspiration. Melinda offers acknowledgments and shares information about SmallBizLady […]

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