When it comes to paid social media ads, where should you invest your resources? The answer is where your target audience is hanging out! Facebook and Instagram are the two popular social networking sites and are used by 69% and 37% of the US adult population respectively. This means that odds are a good portion […]
9 Hacks to Sell More with Social Media Advertising
Once upon a time, social media was used only for connecting with friends and family. But these days, social media has become a real game-changer. If you are looking to boost sales in your business, whether B2C or B2B, these 9 hacks will help you sell more with social media advertising. Social media marketing is […]
3 Types of Facebook Messenger Ads and Why You Need to Use Them
Facebook Messenger marketing has proven to be a very successful strategy for store owners and has a lot of promising potential for the future. Here’s how you can build a Facebook Messenger campaign that gives your customers what they want while helping your store run more efficiently. What is Facebook Messenger marketing? People are spending […]
How to Leverage Facebook Ads for Your Small Business
It’s getting harder and harder to reach your audience online these days. Emails are going unopened. Social media newsfeeds are getting more clogged, making it harder for your update to be seen. One proven channel for reaching your audience, however, is Facebook ads. Because there are many ways to engage your social media audience with […]
Ask SmallBizLady: What Is the Best Time to Post Facebook Ads?
One of the most common questions I get from business owners when it comes to selling on Facebook is…Does it really work? Here’s my answer: yes, yes, and YES! Then, once convinced, they ask “what is the best time to post Facebook ads if I want to drive sales?” Well, the short answer to that […]
Advertise Your Business on Facebook: Boost Revenue and Reach
If you are a small business that sells products online, then hopefully you’ve already discovered the power of using Facebook Ads to boost your small business revenue and reach. If you haven’t yet explored advertising on the massive social platform, which offers a two-billion-person market opportunity, then I urge you to read on so you […]
Who’s on #Smallbizchat February 2019
#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag […]
How to Stand Out in 2019: Business Awards, Facebook Ads, and Market Disruption
This week on #Smallbizchat LIVE our show featured three guests: Enhance the Visibility, Reputation and Branding of Your Business via Awards Programs with Becky Wilson, @WDSPRMaven, 3 Questions About Facebook Ads with A. Fitzgerald Hardnett, @FitzSpeak, and How Can You Disrupt Your Competition—and Maybe Even an Entire Industry with Shep Hyken, @hyken. I pulled three of […]
Who’s on #Smallbizchat January 2019
#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag […]
Understanding Facebook Ad Campaigns
Guest Article If you’re reading this right now, it likely means that you’ve fully embraced mobile marketing for your business (if not, then it’s time to start migrating to the online marketplace). Hopefully, you’ve already seen the dividends that reaching out to digital customers offers, so what’s next? It’s time to make the move to […]