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You are here: Home / Archives for leads

The Art of Successful Lead Follow-Up: Tips and Tricks

March 27, 2023 By Melinda Emerson Leave a Comment

The Art of Successful Lead Follow-Up: Tips and Tricks Featured Image

As a small business owner, you know that generating leads is only the first step in the sales process. Following up is essential to turn them into paying customers. Lead follow-up is often neglected, yet it’s critical to converting leads into sales. This article will discuss why lead follow-up is important, different follow-up methods, and […]

Filed Under: Fix Your Business, Grow Your Business Tagged With: converting leads into sales, lead follow-up, leads, referrals, sales process

How to Turn Your Stream of Leads into Sales

September 5, 2019 By Melinda Emerson Leave a Comment

How to Turn Your Stream of Leads into Sales - Jennifer Dunham

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET.  This is excerpted from my recent interview with sales leads expert Jennifer Dunham, @jen_dunham. After owning several companies (at one time), Jennifer found that the kind of leads we […]

Filed Under: Grow Your Business, SmallBizChat Tagged With: conversions, customers, email list, email marketing, leads, sales, sales funnel

8 Tips to Build a Great Strategy for Lead Generation

January 14, 2020 By Melinda Emerson Leave a Comment

8 Tips to Build a Great Strategy for Lead Generation Featured Image

It can be difficult to find leads, but it’s an important part of all businesses. Getting some leads means getting some chances for new business. Here are 8 tips to generate good leads for your business and how to turn them into loyal and content clients. 1. Build Useful Relationships It’s important to start some […]

Filed Under: Grow Your Business, Your Small Business Tagged With: build leads, generate leads, lead generation, lead generation strategy, leads

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Latest #SmallBizChat

The SmallBizChat Podcast: How to Reinvent a Legacy Business with Rich Trotter

In this episode, Melinda Emerson welcomes Rich Trotter, a fourth-generation entrepreneur, to discuss his journey in the food industry. Rich shares insights into the challenges and innovations he faced, particularly the transition to natural ingredients. The conversation delves into how small businesses can overcome the impact of the pandemic and adapt to new market demands. […]

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