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You are here: Home / Archives for 2014

Archives for 2014

How to Participate in Globalization As a Small Business Owner

December 9, 2014 By Melinda Emerson Leave a Comment

Guest Article As a small business owner, globalization presents an opportunity for growth, expansion and investing abroad. Although many small businesses are learning how globalization can significantly expand and impact their business operations, some are still hesitant to embrace this new business opportunity. Globalization and investing are equivalent in many ways and work together simultaneously; […]

Filed Under: Grow Your Business, Guest Articles Tagged With: @tigermarkllc, global business, T. Conswello Davis

How to Build a Business Relationship

December 8, 2014 By Melinda Emerson Leave a Comment

Now, too often, people think building a business relationship is how you get the business, but I’m here to you that the sale is really the beginning of the relationship. Anyone will buy something once, but in order to stay in business, you need repeat business. I recently had a situation with one of my […]

Filed Under: Customer Service, Grow Your Business Tagged With: building relationships, Customer Service, how to really make sales

How to Bring in More Profit and More Customers this Holiday Season

December 4, 2014 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This week’s guest is Marcus Lemonis @MarcusLemonis – Marcus is chairman and CEO of Camping World and Good Sam Enterprises and host of CNBC’s Primetime reality series “The Profit,” […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @ChaseSmallBiz, @marcuslemonis, holiday marketing, holiday shoppers, Marcus Lemonis

SmallBizLady’s 5 Holiday Gifts For Small Business Owners

December 3, 2014 By Melinda Emerson Leave a Comment

If you have some extra cash burning a hole in your pocket this holiday season, I have some ideas about some cool toys you might want to invest in for your small business. This list could be helpful if your accountant has told you to go on a shopping spree as a tax planning measure. […]

Filed Under: My Recommendations, Technology Tagged With: Canon VIXIA Mini X Video Camera, gifts for small business owners, holiday gifts, HP printer Officejet Pro X, Plantronics Voyager Edge Bluetooth headset, Samsung Galaxy S 5, Surface Pro III by Microsoft

Strategic Planning for the Next Owner of Your Business

December 2, 2014 By Melinda Emerson Leave a Comment

Guest Article This is the time of year when business owners are budgeting for next year and planning strategic decisions for the future. Those decisions may involve pursuing a new product, upgrading an IT system or opening a new location. When making strategic planning decisions, are you — the business owner — considering the impact […]

Filed Under: Grow Your Business, Guest Articles Tagged With: @exitbubble, prepare business for sale, selling a business, strategic business buyer, Tensie Homan

The 5 Best Places to Circulate Your Content Online

December 1, 2014 By Melinda Emerson Leave a Comment

You’ve poured all your energy into writing amazing blog content, whitepapers, or ebooks, and now you need an audience. Sure, you’re sharing it with your social media audience, but that’s not netting the visits and downloads you really want. While you can waste plenty of time trying to amplify your content’s reach in the wrong […]

Filed Under: Branding & Marketing, Technology Tagged With: press release, share content, social bookmarking

Who’s on #SmallBizChat December 2014

November 28, 2014 By Melinda Emerson Leave a Comment

SMALL-BIZ-CHAT-LOGO_20121-300x123

#SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss.  Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter.  Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join […]

Filed Under: SmallBizChat Tagged With: @bigcommerce, @ChaseSmallBiz, @marcuslemonis, @StevenRPower, Marcus Lemonis, SmallBizChat, Steven R. Power

10 Things You Should Be Thankful For as a Small Business Owner

November 27, 2014 By Melinda Emerson 1 Comment

Sure, being a small business owner has its challenges, but since you’ve taken the plunge into running your own business, it’s time to savor the advantages of being the captain of your own ship. There is a reason you sought this role in the first place, so let’s get back to basics and remember the […]

Filed Under: 10 Things Lists, Business Inspiration Tagged With: leadershp, thankful, Thanksgiving

Lessons From the Frontlines with Brian Smith, UGG Australia Founder

November 25, 2014 By Melinda Emerson Leave a Comment

Guest Article I recently had the opportunity to pick the brain of a business legend Brian Smith, the founder and creator of UGG Australia, which is a billion dollar brand here in the US. I asked him to share what they don’t teach you in business school about running a small business. Here’s what Brian […]

Filed Under: Grow Your Business, Guest Articles Tagged With: @briansmithugg, Birth of a Brand, Brian Smith, small business success tips, UGG Australia

How to Shorten the Sales Cycle in Your Small Business

November 24, 2014 By Melinda Emerson Leave a Comment

In business, sales never come as fast as you want or need them to. You must learn how to weed out unqualified leads, have confidence and remove your fear of selling for good.  But, to do this you must have a sales process. The key lesson I learned is the gap between getting a prospect […]

Filed Under: Customer Service, Grow Your Business Tagged With: Customer Service, sales process, selling cycle, small business sales

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Latest #SmallBizChat

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In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

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