Data and statistics are empowering for marketers. Without the information about the data, guess would be the only thing available to make strategic decisions. However, that doesn’t always work. Marketing policies based on guess hardly make any sustainable growth. Especially when it comes to eCommerce, marketing has a huge role to play. That’s where data […]
Archives for 2021
9 Tips on How to Manage Your Finances as a Small Business Owner
Being laser-focused on your finances is an essential part of being an entrepreneur. It goes beyond simply having separate business and personal checking accounts. You’ll need to pare down your personal expenses as much as you can in the beginning stages of your small business, so you ensure you’re making enough money to keep your […]
October 2021 #Smallbizchat: How to Be a Long-Term Thinker and Get on Top of Your Health
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
The SmallBizChat Podcast: Master Your Marketing with Wake Up Warrior Garrett White
Garrett White is the founder of Wake Up Warrior and Warrior Week. Wake Up Warrior is the world’s leading training system for modern married businessmen. He teaches men how to get out of their own way and break free from the person they used to be to finally step into their greatness as a man. […]
10 Signs of a Great Site
It is said that a cautiously outlined homepage will encourage people to dig deeper into your business. But is it just the homepage that makes your site one of the best? Needless to say, the homepage is the first notion of the brand on a client’s mind. But there are many more factors that go […]
9 Tips on How to Cultivate an Entrepreneurial Mindset
Strengthening your entrepreneurial mindset is an essential facet of being a successful business owner. Whether you have an existing business or are getting ready to launch a new one, you should prioritize cultivating your mindset. Building a business takes a lot of work and effort, but the process will go more smoothly when you have […]
The SmallBizChat Podcast: Marketing that can’t be Ignored with Mike Michalowicz & John Lawson
Mike Michalowicz is an author, speaker, and the founder of Profit First Professionals. He works with small business owners and financial professionals to help them differentiate themselves in the market and attract more customers. Mike has written many business books, including Profit First, The Toilet Paper Entrepreneur, and The Pumpkin Plan. His latest book, Get […]
The 9 Best Ways to Make a Living As An Entrepreneur
Starting a new business can be an exhilarating yet terrifying prospect. There are many ways to get started; picking the perfect one for your skills and interests is almost impossible. But that doesn’t mean you can’t dive right in! With startup costs lower than ever before, more people choose the road less traveled by conventional […]
How to Create a Budget to Execute Your Killer Marketing Plan – Part II
Now that you’ve developed your killer marketing plan in part one of this series, the next step is to determine how to pay for your marketing campaigns. Part one of this series focused on the development of your marketing plan. To execute it, you’ll need an allocated budget. Creating a budget isn’t the most fun […]
The SmallBizChat Podcast: The Knowledge Economy with Rick Shant Koletavitoglu
Rick Shant Koletavitoglu is the Founder and CEO of 150birds, an omnichannel marketing platform assisting small businesses through tailored strategies. Rick founded CreatorDen, which became a leading marketing program working with brands such as Netflix, Wella, Pantene, and Procter & Gamble. While working as a freelance marketing consultant in Silicon Valley, Rick spotted a gap […]
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