Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Kathy Kolbe, @kathykolbe co-author of Business Is Business: Reality Checks For Family-Owned Companies. She is the global leader in discovering […]
7 Ideas To Get Leads Using Your Blog
Guest Article If you run a small business or an ecommerce website, generating leads is probably one of the most important things you focus on. As a business owner, your first concern is to attract people to your business and get them interested in your product or service, so you can convert into a customer. […]
5 Things You Can Do This Week To Grow Your List
Email marketing can be a fabulous way to increase sales and engage your audience, but if you have no clue how to build or grow your email marketing list, that is something you need to focus on right away. Email is still the #1 way to nurture relationships with prospects and existing customers, but mobile […]
The Importance of Having an Ideal Client & How to Pick One
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Dequiana Jackson, @InspiredMedia1 As Founder of , Inspired Marketing, Inc., Dequiana is a small business marketing strategist who teaches women entrepreneurs […]
Four Keys to Achieving Bootstrapping Success
Guest Article When I began my entrepreneurial journey back in 2007, I had no idea what was on the horizon. An economic crash in 2008 brought my life to a screeching halt, and I’m sure the same happened to many of you. After weighing my options, I decided to start a new type of advertising […]
How to Handle Unhappy Customers in Your Small Business
Sometimes you just want to hang up. Unhappy customers are part of running a small business. No matter how pleasant your personality or your service delivery someone will eventually criticize your product, staff, packaging, or even your response to their complaint. So how do you respond to unhappy customers in your small business? Part of […]
How Answering Services Can Facilitate Small Business Growth
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Grayson Kemper. Grayson Kemper is a Content Developer at Clutch, a B2B research and review platform based in Washington, DC. […]
Are You Dragging FEAR Into Your Small Business Sales Process?
Guest Article As a small business owner, our mortgages, our cars, our families, our LIVES, can hinge on our business and our ability to sell and generate revenue. We take that incredibly personally and the stress and fear of losing a customer or blowing a sale can lead us to inject those anxieties into our […]
How to Position Your Business to Sell
If selling your business is your exit strategy, realize that you will need to start positioning your business long before you (metaphorically) put your For Sale sign out front. How you plan and grow your business is key. You also need to make sure your business is not a cult of your own personality, in other […]
How to Create a Stand Out Brand for Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. This week, we recorded a special TV broadcast, #SmallBizChat Live from NYC on Facebook LIVE sponsored FedEx. We had several live studio guests answering questions on small business growth. This post is excerpted from my live interview with branding expert […]
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