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You are here: Home / Archives for Melinda Emerson

The SmallBizChat Podcast: The Art of Selling Your Business with John Warrillow

April 14, 2022 By Melinda Emerson Leave a Comment

The Art of Selling Your Business with John Warrillo Featured Image

John Warrillow is a best-selling author and founder of The Value Builder System. His team helps businesses worldwide to build the value of their company using his software system and a team of independent advisory experts. His best-selling books include Built to Sell: Creating a Business That Can Thrive Without You, The Automatic Customer: Creating […]

Filed Under: The SmallBizChat Podcast Tagged With: business acquisition, business exit, business selling trends, sell your business, selling your business

Handling Cash Flow and Your Bank Relationship

April 11, 2022 By Melinda Emerson Leave a Comment

Handling Cash Flow and Your Bank Relationship Featured Image

Poor cash flow management can put you out of business. This article will discuss various strategies for handling cash flow, including securing bank loans and lines of credit, to start and grow your small business. Keeping Track of Finances Want to know the key to handling cash flow? Staying on top of your monthly statements.  […]

Filed Under: Cash Flow & Finance, Fix Your Business Tagged With: cash flow management, cash flow statement, handling cash flow, secure a line of credit, small business cash flow

The SmallBizChat Podcast: Giving Back as a Business with Angel Johnson

April 7, 2022 By Melinda Emerson Leave a Comment

Giving Back as a Business with Angel Johnson Featured Image

  Angel Johnson is the CEO and Founder of ICONI, a motivational activewear brand for men and women. She holds a Bachelor’s degree from The Citadel and a Master’s degree from the American Military University. Angel served in the United States Air Force for eight years, and it was during this time that she developed […]

Filed Under: The SmallBizChat Podcast Tagged With: build a brand on Amazon, sales channels, selling on amazon, starting a clothing business, support services from Amazon

7 Ways to Attract Corporate Sponsorships

April 4, 2022 By Melinda Emerson Leave a Comment

7 Ways to Attract Corporate Sponsorships Featured Image

Corporate sponsorships are when large companies partner with smaller businesses or influencers to reach their target audience. If you’re a small business owner looking for additional streams of revenue, this is a viable avenue to consider. When you understand how corporate sponsorships work, you can position your business in a way to attract corporate sponsorships. […]

Filed Under: Fix Your Business, Grow Your Business Tagged With: attract corporate sponsorships, corporate sponsor campaign, corporate sponsorships, how corporate sponsorships work, sponsorship

The SmallBizChat Podcast: How to be Successful on Amazon with Alfred Mai

March 31, 2022 By Melinda Emerson Leave a Comment

How to be Successful on Amazon with Alfred Mai Featured Image

Alfred Mai is the Founder and CEO of ASM Games, a card game company in San Francisco that aims to make tabletop games that build connections and bring people together. Alfred has a Bachelor of Arts degree in Business and Economics from the University of California, Santa Barbara. Following a career in digital marketing—specializing in […]

Filed Under: The SmallBizChat Podcast Tagged With: build a brand on Amazon, card game business, creating an Amazon listing, pros and cons of selling through Amazon, start selling on Amazon

How to Create Customer Value

March 28, 2022 By Melinda Emerson Leave a Comment

How to Create Customer Value OG

Customer value is the perception of worth that a customer sees in your product or service. It involves a mental calculation where customers consider the benefits they get from buying/using your product, the costs, and the comparison of other possible alternatives. Often customers do these calculations unknowingly, but the result is experienced in a real […]

Filed Under: Customer Service, Grow Your Business Tagged With: customer value, rewards customers, strategically create customer value, target customer’s pain points, understanding customer value

The SmallBizChat Podcast: Effective Content Marketing Strategies with Carolyn Crummey

March 24, 2022 By Melinda Emerson Leave a Comment

The SmallBiz Chat Podcast: Effective Content Marketing Strategies with Carolyn Crummey Featured Image

Carolyn Crummey is a small business advisor and digital marketing expert with over three decades of experience in starting, managing, and running a successful business. She is the owner of VirTasktic, a boutique marketing agency that provides bespoke marketing services. She helps entrepreneurs and small-to-midsize companies improve their marketing strategy, business efficiency, increase online visibility. […]

Filed Under: The SmallBizChat Podcast Tagged With: best content channels, content marketing strategies, content marketing strategy, small business content marketing, video conversions

Best Grant and Funding Resources for Women Business Owners

March 21, 2022 By Melinda Emerson Leave a Comment

Best Grant and Funding Resources for Women Business Owners Open Graph

This month is Women’s History Month, an important time to reflect on the progress that women business owners have made, and the challenges that persist.  The past two years have posed incredible challenges for small businesses, especially women-owned small businesses. As female entrepreneurs continue to work to recover and maintain their businesses’ critical roles as […]

Filed Under: Fix Your Business, Grow Your Business Tagged With: grant application, small business grants, women business owners, women entrepreneurship, Women’s History Month

March 2022 #SmallBizChat: How Writing a Book and Speaking Can Scale Your Business

March 17, 2022 By Melinda Emerson Leave a Comment

March 2022 #SmallBizChat: How Writing a Book and Speaking Can Scale Your Business Open Graph

#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]

Filed Under: SmallBizChat, SmallBizChat Live+ Tagged With: becoming an author, black women businesses, Grow Your Business Through Speaking, power of public speaking, writing a book

The SmallBizChat Podcast: Tax Filing Tips with Lynnette Khalfani-Cox

March 17, 2022 By Melinda Emerson Leave a Comment

Tax Filing Tips with Lynnette Khalfani-Cox Featured Image

Lynnette Khalfani-Cox—The Money Coach—is a finance expert, author, and television and radio personality. She is an award-winning financial news journalist and former Wall Street Journal reporter for CNBC. Lynnette has been featured in many publications, including USA Post Today, The Washington Post, and The New York Times. She is a regular guest on CNN, Fox […]

Filed Under: The SmallBizChat Podcast Tagged With: personal and business tax deadlines, reduce your tax bill for 2022, tax deadlines, tax mistakes, use your tax refund

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

Win in Your Own Backyard: The Ultimate Guide to Local Marketing for Retailers

Let’s get real: You don’t need to be everywhere—you just need to own your ZIP code. As a retailer or franchisee, your power isn’t in chasing a global audience. It’s in knowing your customers, showing up for your community, and building a brand that people can’t stop talking about right down the street. Local marketing […]

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