As a small business owner, the deck is stacked against you. Most businesses fail after the first five years, and even if you do hang in there, the chances of you becoming the next Facebook are really not very likely. 95 percent of all small businesses in the world never gross over 1 million in […]
How to Build a Powerful Small Business Brand Online and Offline
Every week I conduct interviews with experts on #SmallBizChat. In honor of my 200th episode of my Twitter talk show, the tables have been turned and my co-host Amanda Miller Littlejohn, decided that my fans might want to hear from me. #Smallbizchat takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted […]
Why You Need To Build An Email List, and Not a Social Media Profile
Guest Article I’ve got news for you — when you’re building your social media profile (and not your email list), you’re setting yourself up for failure. Here’s why: Your goal with social media should be to drive traffic back to your own website. Once your target lands there, you’d best have at least three ways […]
6 Things You Could Do Today to Generate a Sale in Your Small Business
It’s National Small Business Month and here are some quick ideas to jumpstart your small business for the second half of this year. Have you updated your elevator pitch? When is the last time you sharpened your marketing plan? Do you have monthly sales goals? Are your business finances updated by the 15th of the month? Do you […]
The Five Irrefutable Laws of Small Business Success
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @Restaurant_Lady, Misty Young. Known for her relentless approach to systems development in restaurant marketing, leadership, financials, operations and service, From […]
Employee Time Tracking: Nothing Personal It’s Just Business
Guest Article Tracking where and how your employees spend their time is critical, especially for service-oriented companies that bill per hour. It’s also important to understand what the overall productivity level is of your employees, especially those who work from home. It’s not that you don’t trust your employees, but when you measure something, people […]
7 Ways to Manage Your Life and Business as a Mompreneur
Sponsored Post Running a small business is hard work, especially for a “mompreneur.” In many cases, you are doing the three full-time of jobs of wife, mother and business owner all at the same time. Every day you are doing more with less and trying to figure out how to get it all done smarter, […]
How To Get Your Idea Onto Store Shelves
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Steve Greenberg. Steve is a product scout, the author of Gadget Nation and the co-host of Food Network’s Invention Hunters. You can follow […]
How Much More Productive Could You Be in Your Small Business?
Guest Article We all know the importance of working out and keeping our bodies in tip-top shape. The recommended amount of exercise per week is 30 minutes, three times per week. Easy, right? Wrong. As a small business owner, we wear so many hats, have way too many demands and time is money. Those 90 […]
Top 25 Small Business Experts To Follow on Twitter
One of the things you must do as a small business owner is constantly stay current. You need to know about industry trends, the latest technology and be aware of marketing innovations. One of the best ways to update your knowledge is to read blogs and articles about how to run and grow a successful […]
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