Email marketing has become a crucial aspect of the overall marketing strategy for small business owners. It is a cost-effective method of reaching out to customers and prospects with relevant information about products, services, promotions, and events. But if you are just starting, I’m sure you have many questions. In this blog post, I will […]
The SmallBizChat Podcast: Confessions of a Small Business Owner: 3 Times I Almost Failed
Today, Melinda shares with us the reality of running her business – including times when she didn’t think she would make it through. People see pictures of her online, on TV, and in webinars, and they think everything’s rainbows with the phone ringing off the hook. That’s true now, but that was not always true. […]
How to Manage Imposter Syndrome
Impostor syndrome can affect anyone, regardless of job or social status, but high-achieving individuals often experience it. This condition involves feelings of self-doubt and personal incompetence that persist despite your education, experience, and accomplishments. To counter these feelings, you might work harder and hold yourself to even higher standards, which can be very unhealthy. Psychologists first defined […]
The SmallBizChat Podcast: Hit It & Quit It with LaQuan McCarley, Meredith Bell, & Vernon L. Williams
LaQuan McCarley is a government contracting expert who provides consulting services to help small businesses start doing business with the federal government. Her firm, Verve Consulting, Inc., provides business development, compliance, proposal management, and certification services for companies interested in doing business with the federal government. Through her 20+ years of experience, she is familiar […]
How to Develop a Marketing Budget for Your Small Business
Developing a marketing budget might be the last thing you want to deal with in your business, but it is necessary. Your current stage of business will impact how much you’ll need to spend on brand awareness and outreach. In general, expect to spend more when you’re in the start-up phase than once you’re up […]
The SmallBizChat Podcast: Stress Management with Vernon L. Williams
Vernon L. Williams, known as The Stress Prevention Strategist, helps you prevent stress and burnout. He is an author, speaker, and coach with a reputation for challenging, encouraging, and equipping clients to avoid stress and burnout. From the beginning of his entrepreneurial career, Vernon has had the reputation of exceeding client expectations and helping people […]
February 2023 #SmallBizChat:How to Grow through Uncertain Times and Managing a Family Business
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
15 Tips to Attract Customers to Your Small Business
I’ve been a small business coach for a long time now, and it’s interesting how the big questions never change. Whether a person just started their small business or has been running it for a while, they ask me, “How do I attract customers?” The truth is that there isn’t one thing you need to […]
The SmallBizChat Podcast: Leveling Up Your Communication with Meredith Bell
Meredith Bell has been an entrepreneur since 1982. She has conducted hundreds of programs for leaders and the members of their teams to help them communicate and work together more effectively. She has also personally worked with thousands of entrepreneurs, leaders, consultants, and coaches. She loves building strong relationships with clients, resellers, affiliates, and vendors. […]
10 E-commerce Strategies to Weather an Economic Downturn
According to Bloomberg’s December 2022 survey, economists say there is a 70 percent chance that the US will experience a recession in 2023. As a small business coach, the first thing I need to tell you is DON’T PANIC! The economy regularly cycles through highs and lows, and if you are prepared, you’ll weather the […]
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