It’s great that you have a marketing plan, now you must determine how you will pay for your outreach efforts. In Part I of this series, we focused on how to develop a killer marketing plan. Now you need to budget what you will spend on marketing. Creating a budget is not always the fun […]
10 Leading Factors of Small Business Success
While every entrepreneur has a different success story, I tend to see some of the same factors affecting most business’s results. Now, not all of these are personality traits. Many are simply ways of doing things, so no matter who you are, changing your actions can have major results. The bottom line is you can […]
Finding The Money To Start Your Small Business
The following is an excerpt from my forthcoming book: Become Your Own Boss in 12 months or Less! A Month-by-Month Guide to Start a Business that Works! Scheduled to be released by Adams Media in February 2010. If you are ready to take the leap into entrepreneurship, you must get really focused on your finances. […]
Is Your Life Plan Working For You?
I am a firm believer that you need a life plan before you ever write a business plan. Your life plan is your big picture vision for your life. Your reasons for starting your business should be to fulfill your life plan. It’s also a step in business planning that is often overlooked. Why is […]
Why Passion Alone Isn’t Enough to Succeed in Business
Guest Article Passion may inspire your business, but planning will save it. Passion is an overused buzzword for small business owners: “I have a passion for coaching/financial planning/auto repair/marketing/real estate.” Is your passion enough to build a thriving business? No, you need to make sure your business has a profit center and a plan for […]
5 Ways Color Can Improve Your Small Business
SPONSORED POST Ever since color television was invented in 1953, color has been critical to telling a visual story. Whether you are a start-up or established business, spending the extra money on color images or color ink may seem out of the question when you are launching a marketing campaign. But using color could mean […]
Do you have an idea for the next great tech start-up?
Last night, CNN debuted Black in America 4 with Soledad O’Brien, which featured 8 African-American tech entrepreneurs who went out to Silicon Valley this summer to participate in a business incubator with the hopes of landing seed capital to catapult their entrepreneurial dreams. It was an amazing mix between MTV’s the Real World and Donald […]
6 Things Oprah Winfrey Taught Us About Business
Oprah Winfrey is my hero. I never thought about being an entrepreneur until she got on my radar when I was in college in the early 90’s. It was around that time that she opened Harpo Studios in Chicago, making her the third woman in the American entertainment industry (after Mary Pickford and Lucille Ball) […]
How to Reinvent Yourself to Start a Small Business
Guest Article More than half a million new businesses are launched each month in the U.S. Sometimes the impetus is a desire to create something new – or finally be your own boss. Other times, it’s finding out that one’s chosen path isn’t all it’s cracked up to be, and after starting down your career path you […]
Happy 4th Anniversary #Smallbizchat on Twitter
Today is the 4th anniversary of #Smallbizchat. I started the weekly live chat on Twitter on April 22, 2009 to help small business owners get answers to their pressing questions. The mission of #SmallBizChat is to end small business failure by reducing the learning curve as you start and grow your small businesses. The show takes place every […]
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