Guest Article Starting a business is a do or die game. Sometimes, no matter how you try to become a good business person, there will be a time where you make a big mistake. But, mistakes can be corrected, especially if you learn from them. Here are the Top 11 mistakes that could affect how […]
10 Ways to Manage Your Cash Flow as Your Business Grows
One of the earliest lessons I learned in business was that balance sheets and income statements are fiction; and that cash flow is reality. You must learn quickly that metrics like profits, sales, or net worth don’t impact the day-to-day operations of a company as strongly as cash flow does. But some business owners don’t have […]
Understanding Customer Lifetime Value & Why It Is Important
How can you tell if your company is succeeding? Usually by looking at operating metrics like sales, revenues, and profit margin and then comparing these figures to your annual projections, historical numbers, or competitors in the same industry. But what metrics can you use to determine your company’s success in the long term? One of […]
Small Business Holiday Checklist: Prepping for Q4 Sales
While we’re still a few weeks away from putting up the Christmas tree and holiday decorations, now is the ideal time to make sure your small business is set up and ready for the biggest shopping season of the year. Most businesses — especially those in retail — significantly add to their bottom line in […]
When Should You Start Hiring Employees?
As your business grows, you’ll likely find you can no longer handle all the roles and responsibilities required to keep your company chugging along. You may reach a point where you have to decide whether you’re willing to continue to work long and grueling hours to do everything yourself, or invest in building out your […]
Three tips for using web analytics tools
Sponsored Post Business owners need data to scale. We need it for inspiring stats about the growth of certain industries. We need it to deepen our relationships with our customers, to figure out what works for them and what doesn’t. Perhaps the need for data is what drives so many of my Google Digital Coach […]
Magazines and Newspapers Every Small Business Owner Should Read
Every business owner should subscribe to at least one industry trade publication and local Business Journal newspapers to generate leads to stay connected with the regional business community. Recommended publications: American City Business Journals – Bizjournals is the new media division of American City Business Journals, the nation’s largest publisher of metropolitan business newspapers. It […]
How Does Your Business Change Once You Hit $1M in Revenue?
We all dream of it: making $1 million in revenue. This arbitrary number has become a symbol for success for small business owners, and while struggling to reach this major milestone, realize this: once you get there, the way you run your business will change. In fact, it probably will have evolved over time as […]
How to Turn Your Book into an Online Course
Guest Article All books require explanation, even the #1 Book in the World – the Bible. So, why not explain your book? People oftentimes want to “hear” or ask questions about a particular statement, chapter, etc. Wouldn’t it be great to give them an opportunity to get their questions answers by turning your book into […]
How to Build Corporate Sponsorships for Your Small Business
If you’re looking for additional streams of revenue, corporate sponsorships could be a viable revenue stream. Now please don’t think this is FREE money. Major companies only do sponsorship if there a clear ROI. If you have something to offer (like an engaged niche audience) this could be a realistic business opportunity for you. Corporations […]
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