In this episode, Melinda Emerson is joined by Toni Harris Taylor to discuss strategic networking for small business owners. Toni shares insights on common misconceptions about networking and her transition into franchising. The conversation highlights how Network in Action operates and its success stories, emphasizing the art of follow-up in networking. Toni provides strategies for […]
The SmallBizChat Podcast: How to Grow Your Revenue with Retreats with Sheri Rosenthal
In this episode, Melinda Emerson is joined by Sheri Rosenthal to discuss the power of retreats as business growth tools. Sheri shares her expertise on how retreats can serve as effective revenue streams and strengthen client relationships. The conversation covers key aspects of planning and marketing successful retreats, including avoiding common pitfalls and ensuring participant […]
The SmallBizChat Podcast: Will AI Replace the SmallBizLady with Melinda Emerson
In this episode, Melinda Emerson delves into the challenges and opportunities SaaS brands face in building brand awareness. She explores the evolving landscape of AI versus human coaching in business, sharing insights on her unique strengths and the future role of AI in coaching. The discussion extends to integrating AI into business strategies, offering practical […]
The SmallBizChat Podcast: Hit It and Quit It with Michelle Songy and Ryan Hogan
In this episode, Melinda Emerson hosts a panel discussion with Michelle Songy and Ryan Hogan. Each guest shares their favorite podcast, a business app they find indispensable, a marketing tip, and a business book that has impacted them. Michelle Songy is the Founder and CEO of Press Hook, a media platform that helps small businesses […]
The SmallBizChat Podcast: How to Secure PR for Small Businesses with Michelle Songy
In this episode, Melinda Emerson welcomes Michelle Songy, CEO of Presshook, to explore the world of public relations for small businesses. Michelle addresses common misconceptions about PR and emphasizes the importance of preparation and crafting an effective pitch. The discussion highlights the significance of understanding your audience to prevent typical PR blunders and the value […]
The SmallBizChat Podcast: How to Protect Your Business Legally with Sharon Tasman
In this episode, Melinda Emerson is joined by Sharon Tasman, Esq. to discuss crucial legal aspects for small businesses. Sharon outlines the top legal mistakes entrepreneurs often make, emphasizing the importance of protecting intellectual property. The discussion covers selecting the right business name and entity type, alongside legal essentials for startups. Sharon also highlights the […]
The SmallBizChat Podcast: How to Hire Effectively with Ryan Hogan
In this episode, Melinda Emerson introduces Ryan Hogan, CEO and founder of Talent Harbor, to discuss his entrepreneurial journey and expertise in hiring strategies for small businesses. Ryan shares insights on the necessary mindset shift for effective hiring and common mistakes made when hiring sales staff. The conversation delves into attracting talent in a small […]
The SmallBizChat Podcast: Hit It and Quit It with Toni Johnson, Sherill Mosee, and Natalia Caylor
In this episode, Melinda Emerson hosts a panel discussion with Natalia Caylor, Sherill Mosee, and Toni Johnson. Each guest shares their favorite podcast, a business app they find indispensable, a marketing tip, and a business book that has impacted them. Toni Johnson is the Head Chef and CEO of The Jamaican Pattie Shop. A plant-based […]
The SmallBizChat Podcast: Hit It and Quit It with Leyanis Diaz and Tara Landes
In this episode, Melinda Emerson presents highlights from the Hit It and Quit It Panel where experts Leyanis Diaz and Tara Landes share quick insights and strategies for small business success. The discussion includes top business book recommendations, providing valuable resources for entrepreneurs seeking knowledge and inspiration. Melinda offers acknowledgments and shares information about SmallBizLady […]
The SmallBizChat Podcast: Why SMBs Need to Research Their Target Customers with Dr. Natalia Caylor
In this episode, Melinda Emerson welcomes Dr. Natalia Caylor to discuss the importance of understanding customers in small business success. Dr. Caylor shares her background and insights from her company, Hola Insights, highlighting common mistakes businesses make and tools that can aid in better customer understanding. The conversation includes the significance of updating customer personas […]
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