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You are here: Home / Archives for marketing

How to Reinvent Your Small Business Brand – #SmallBizChat Q&A

February 9, 2012 By Melinda Emerson 2 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Branding Strategist @DeborahShane. Deborah is the Author of Career Transition-make the shift and a nationally published writer and speaker.  She hosts a […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat, Your Small Business Tagged With: blog strategy, branding, marketing, SmallBizChat

How to Monetize Your Message – #SmallBizChat QA with Darnyelle A. Jervey

February 16, 2012 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @darnyellejervey Darnyelle A. Jervey, MBA, is a small business expert founder of IncredibleOneEnterprises.com. She is committed to showing entrepreneurs the mindset, marketing […]

Filed Under: Branding & Marketing, Melinda Emerson @SmallBizLady, Q & A Interview, SmallBizChat, Telesummit Tagged With: branding, interview, marketing, SmallBizChat

How to Market with Your Mouth: Using Speaking to Generate Business

March 8, 2012 By Melinda Emerson 2 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with David Newman @dnewman. David is the author of several books including 21 Secrets of Simple Marketing Success and The Speaker Marketing Toolkit. David […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: David Newman, interview, marketing, SmallBizChat, smallbizlady

Developing a Mobile Marketing Strategy with Kent Lewis

April 12, 2012 By Melinda Emerson 8 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Kent Lewis @KentLewis is President and Founder of Anvil Media and Formic Media, sister search engine and social media marketing agencies based […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: marketing, mobile marketing, SmallBizChat

How to Build a Marketing Platform for Your Small Business

July 26, 2012 By Melinda Emerson 6 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @MichaelHyatt.  Michael Hyatt is the author of Platform: Get Noticed in a Noisy World (Thomas Nelson). It is a New York Times, Wall Street […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @michaelhyatt, marketing, Michael Hyatt, small business

How to Leverage Your Marketing Assets in Your Small Business

November 1, 2012 By Melinda Emerson 1 Comment

Every week as @SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with marketing expert Whitney Keyes @WhitneyKeyes, She is author of PROPEL: Five ways to Amp up your Marketing and Accelerate Business […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @WhitneyKeyes, business planning, entrepreneur, marketing, Whitney Keyes

How to Develop a Small Business Brand

September 2, 2014 By Melinda Emerson 1 Comment

Guest Article Branding is a very important part of every business. When you think of brands, there are likely a few that come to mind first such as the world’s famous soft drink companies, shoe makers, car manufacturers, stores and other huge corporations. Even if your small business isn’t listed in the Fortune 500 (yet), branding can […]

Filed Under: Branding & Marketing, Guest Articles Tagged With: @MaryAnnKeeling, marketing, Mary Ann Keeling, small business branding

Who’s Coming Up in May 2010 on #SmallBizChat

May 5, 2010 By Melinda Emerson Leave a Comment

The M in May stands for Marketing on #Smallbizchat, where each show this month will focus on an element of marketing and your small business. May 5th Jill Lublin @JillLublin Public Relations Expert and Co-Author, Guerilla Publicity – How to Develop Free Publicity to Grow Your Small Business. May 12th David Siteman Garland @Therisetothetop Founder, […]

Filed Under: Branding & Marketing, SmallBizChat, Social Media Tagged With: David Garland, Hank Wasiak, Jill Lublin, marketing, melinda emerson, Pete Savage, SmallBizChat, smallbizlady, twitter

How To Develop a Marketing Plan for Your Small Business

September 9, 2010 By Melinda Emerson 3 Comments

Each week as @Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with @KindraCotton Kindra Cotton owns SSS for Success (EASY Brand Marketing Specialists), a company that promotes Small Business Survival through EASY Sales using the specially designed EASY Brand Marketing Program.  She is […]

Filed Under: SmallBizChat Tagged With: Kindra Cotton, marketing, Marketing Plan, melinda emerson, small business, smallbizlady

How to Use PR to Give Your Small Business a Boost

November 10, 2010 By Melinda Emerson 7 Comments

Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with Amanda Vega @Amanda Vega began her career at AOL as a chat moderator 17 years ago. During her tenure at AOL she helped to develop Instant Messenger and Love@AOL. Amanda has […]

Filed Under: SmallBizChat Tagged With: Amanda Vega, marketing, melinda emerson, pr in a jar, small business, smallbizlady

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Latest #SmallBizChat

The SmallBizChat Podcast: How to Reinvent a Legacy Business with Rich Trotter

In this episode, Melinda Emerson welcomes Rich Trotter, a fourth-generation entrepreneur, to discuss his journey in the food industry. Rich shares insights into the challenges and innovations he faced, particularly the transition to natural ingredients. The conversation delves into how small businesses can overcome the impact of the pandemic and adapt to new market demands. […]

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