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You are here: Home / Archives for blog strategy

The 10 Best Small Business Blogs to Follow

March 7, 2016 By Melinda Emerson Leave a Comment

If you’re like me, you’re constantly learning by reading great content online. If you’re like me, you also have limited time to do this, so it’s important to cut through all the bad content out there and get to what’s really valuable. I’ve compiled this list of some of the best small business blogs out […]

Filed Under: Ask Smallbizlady, Featured Post, Melinda Emerson @SmallBizLady, My Recommendations Tagged With: become your own boss, best small business websites, blog strategy, blogging, entrepreneur, melinda emerson, small business blogs, small business success tips, smallbizlady

7 Ways to Promote Your Small Business Using Video

March 28, 2016 By Melinda Emerson Leave a Comment

There’s no denying the power of video when it comes to marketing your business. After all, people can consume videos while they’re working, walking, or commuting, and many people prefer to get information this way over reading a blog post.   If you’re not yet using video to promote your small business, I encourage you […]

Filed Under: Featured Post, Melinda Emerson @SmallBizLady, Your Small Business Tagged With: become your own boss, blog strategy, branding, business planning, Customer Service, customers, entrepreneur, facebook, Featured Post, Google, how to participate in smallbizchat, interview, linkedin, melinda emerson, networking, small business, small business success tips, small business tips, smallbizlady, success tips, twitter

Developing a Blog vs. Website Strategy

September 28, 2009 By Melinda Emerson 13 Comments

This is the second of a three part series on blogging for business. It is such an essential issue for small businesses today that I felt it important to dedicate some real time to the topic.  The first article focused on building a small business blog. Today’s piece investigates the decision to have a separate […]

Filed Under: Branding & Marketing, How to Start, Social Media, Your Small Business Tagged With: blog strategy, blog vs. website, blogging, melinda emerson, planning, PR for business, small business, small business info, smallbizlady, social media, strategic branding

The New Rules About Blogging for Money

October 12, 2009 By Melinda Emerson 4 Comments

As of December 1, 2009 the Federal Trade Commission is going to require Bloggers, Podcasters and video producers – any producer of consumer-generated content online to disclose any paid endorsements to their followers and audience they communicate with online. These new rules have the potential to change everyone’s online habits. Here’s what you need to […]

Filed Under: Grow Your Business, Mompreneurs, Social Media, Solopreneurs, Women in Business, Your Small Business Tagged With: blog strategy, blogging, law, small business, small business info

Should I Put My Picture on My Business Card?

May 20, 2011 By Melinda Emerson 2 Comments

Ask @SmallBizLady: Should I put my picture on my business card? Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady.  This week, we are taking on the question: “Should I put my picture on my business card?” Here’s the answer:  http://www.youtube.com/watch?v=OKXIfQM-Kn4 If you are a solopreneur […]

Filed Under: Ask Smallbizlady, Become Your Own Boss Tips, Branding & Marketing Tagged With: become your own boss, blog strategy, book, business, business card, business planning, BYOB, cover, entrepreneur, how to participate in smallbizchat, image, marketing, melinda emerson, photo, restart your business, SmallBizChat, smallbizlady, smallbusinessweek, Soloprenuers, start-up entrepreneur, Succeed as your own boss, success tips

How to Reinvent Your Small Business Brand – #SmallBizChat Q&A

February 9, 2012 By Melinda Emerson 2 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Branding Strategist @DeborahShane. Deborah is the Author of Career Transition-make the shift and a nationally published writer and speaker.  She hosts a […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat, Your Small Business Tagged With: blog strategy, branding, marketing, SmallBizChat

How to Take Your Blog to the Next Level

October 8, 2009 By Melinda Emerson 2 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed. on Twitter from 8-9pm ET. This is excerpted from my recent interview with Anita Campbell @smallbiztrends. The editor and chief contributor of http://www.smallbiztrends.com, one of the most widely read small business blogs on the internet. […]

Filed Under: Branding & Marketing, SmallBizChat, Social Media Tagged With: Anita Campbell, blog strategy, Blog to the next Level, blogging, melinda emerson, SmallBizChat, smallbizlady, smallbiztrends

#SmallBizChat Live Telesummit Recap (Part 1)

November 9, 2009 By Melinda Emerson 6 Comments

(Dear readers: this is the first part of a two part post about SmallBizChat Live Telesummit. Part two will post on Friday, November 13, 2009.) Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. This past week, I presented the first annual #SmallBizChat Live Telesummit. The goal was to […]

Filed Under: Business Inspiration, Cash Flow & Finance, Grow Your Business, Mompreneurs, Pink Slip Entrepreneurs, SmallBizChat, Social Media, Solopreneurs, Telesummit, Your Small Business Tagged With: blog strategy, budgets, business planning, hobby to business, how to participate in smallbizchat, mastermind groups, melinda emerson, passion, restart your business, small business, small business info, SmallBizChat, smallbizlady, social media, success tips, twitter

How to Reinvent Your Business Blog

November 18, 2010 By Melinda Emerson 1 Comment

Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with Cathy Larkin @CathyWebsavvyPR & @WhyDoWeBlog. Cathy Larkin is a social media strategist and 20-year public relations pro. Founder of Web Savvy PR, her boutique firm provides traditional PR and marketing support […]

Filed Under: SmallBizChat Tagged With: blog strategy, blogging, business blogging, business planning, cathy larkin, melinda emerson, small business info, SmallBizChat

Blogging, & Handling Corporate Inquires & Monetizing your Online Brand.

June 3, 2011 By Melinda Emerson 2 Comments

Check out  this quick video from the Black Enterprise Entrepreneurs Conference. Fellow blogger Jewel Figueras of http://www.JewelsFabLife.com was interviewed by LaShanda Henry creator of SistaSense blogs for entrepreneurs and the Black Business Women Online Social Network. http://www.sistasense.tv/smallbizlady-and-jewelsfablife-talk-blogging-and-working-with-brands-part1/ We discussed blogging, handling corporate inquires and monetizing your online brand.  Enjoy! I’m always here as a resource. […]

Filed Under: Ask Smallbizlady, Become Your Own Boss Tips, Business Inspiration, BYOB2011, Customer Service, Featured Post, Grow Your Business, My Recommendations, Social Media, Technology, Women in Business, Your Small Business Tagged With: become your own boss, blog strategy, blogging, entrepreneur, Featured Post, marketing, melinda emerson, online brand, PR for business, small business, small business info, social media, strategic branding, twitter

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