Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with BrynneTillman – How to Use LinkedIn to Grow Your Small Business. She is an Amazon bestselling author of The LinkedIn […]
7 Ways to Promote Your Small Business Using Video
There’s no denying the power of video when it comes to marketing your business. After all, people can consume videos while they’re working, walking, or commuting, and many people prefer to get information this way over reading a blog post. If you’re not yet using video to promote your small business, I encourage you […]
Resources to Use Twitter to Grow Your Small Business
I regularly get emails and direct messages asking me if I tweet myself or if use a team of people help me maintain my Twitter accounts. I have two @smallbizlady and @smallbizchat. Well, the answer is that I do it myself, and here’s some of the tools that I use to manage my online brand […]
Using LinkedIn to Fill Your Sales Pipeline
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #Smallbizchat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Dana Taylor @EthosGold. Dana is CEO & Chief Strategist of Intelligent Ethos, Inc. which serves businesses ranging $2M-$10M in revenue, […]
How to Build a Social Media Brand
Sponsored Post Social media has leveled the playing field for small business owners in today’s marketing environment. It’s all about two-way communication with customers. Building a social media brand is a major factor in small business success, but the key is being niche focused. Beyond having a website, you need to make sure that you […]
Is Your Linkedin Profile Lame?
Here are some tips to maximizing your Linkedin Profile 1. Complete your profile 100% It not enough to add the basic data about who you are and what you do. In order to get 100%, at least add three recommendations, two past job positions, and a list of your specialties. Also, consider adding a detailed […]
How to Use LinkedIn to Grow Your Small Business
Each week as @Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with @PatriceRutledge. Patrice is a bestselling author of 30 books on business technology who has been interviewed by CNN, Inc., Fox News, MSN, AOL, and other media outlets around the world. Her […]
Getting Started on LinkedIn
Developing a LinkedIn profile is a great step towards building your social media footprint. LinkedIn is a professional social networking application. LinkedIn users tend to be more affluent and very well educated. 57% of users are men and 43% are women with 72% of users over the age 35. According to a May 2009 survey, […]
How To Build a Social Media Brand
One of the topics I regularly speak about as I tour the country helping small business owners is how to build a social media brand. I am often inspired by questions I’m asked to write blog posts to further answer business questions. In this case, I realized that I have already written many articles on […]
4 Things All Entrepreneurs Should Do On LinkedIn
LinkedIn is important! 75% of all professionals in the US have a LinkedIn profile, which means if you want to do business you must have one too. LinkedIn is powerful tool that you can use to promote yourself if you are an individual consultant or a company with 2 or more employees. Here are […]