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You are here: Home / Archives for 2014

Archives for 2014

How to Fix Back Office Dysfunction in Your Small Business

August 4, 2014 By Melinda Emerson Leave a Comment

If you’re like many small business owners, managing a team may not be your strong suit. You may be passionate about your business or industry, but may lack the necessary leadership skills to keep your staff in line and productive. If you’re busy running your company, you may not notice serious issues in the office […]

Filed Under: Grow Your Business, Your Small Business Tagged With: office dysfunction, office processes, small business leadership, small business success tips, small business tips

Who is on #SmallBizChat in August?

August 1, 2014 By Melinda Emerson Leave a Comment

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#SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss.  Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter.  Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join […]

Filed Under: SmallBizChat Tagged With: @bizbuild, @MikeMichalowicz, @shopseen, @tim_hurson, Adeel Ahmad, Karen Carr-Crawford, Mike Michalowicz, SmallBizChat, Tim Hurson

How to Leverage Technology In Your Small Business

July 31, 2014 By Melinda Emerson 2 Comments

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Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with LaToya Collins-Jones, @PrettyGeekyCEO.  LaToya is the founder of start-up Pretty Geeky and also is SmallBizChat’s Co-host.  Before founding Pretty Geeky, LaToya […]

Filed Under: Q & A Interview, SmallBizChat, Technology Tagged With: @prettygeekyceo, LaToya Collins-Jones, small business technology

Do You Need Help With Your Content Marketing?

July 29, 2014 By Melinda Emerson 1 Comment

For those of you who have been following this blog for a long time, you know I rarely highlight a single book in a post, but I am making an exception this time, because I feel so strongly about the power of content marketing. It has been my secret to success over the last six […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: @MattSMansfield, content marketing, Matt Mansfield, The Beginner's Guide to Content Marketing for Small Businesses

5 Ways to Get Corporate Sponsorship for Your Small Business

July 28, 2014 By Melinda Emerson 16 Comments

Every small business needs revenue, and while many companies rely on sales of products or services as the main income source, there are other ways to raise funds. Corporate sponsorship is a mutual business proposition that offers something in exchange for a financial commitment from a corporation. These relationships have been growing throughout the years. […]

Filed Under: Cash Flow & Finance, Grow Your Business Tagged With: small business corporate sponsorship, small business funding

How To Keep Your Small Business Relevant and Top of Mind

July 24, 2014 By Melinda Emerson Leave a Comment

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Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @DeborahShane.  Deborah Shane is a branding strategist, social media consultant, featured writer and speaker.  Author of two books, her new book […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @DeborahShane, #trusthewhy, Deborah Shane

5 Ways to SEO Power Your Blog

July 22, 2014 By Melinda Emerson 1 Comment

Guest Article You are taking all levels of effort to make sure your blog is branded, engaging and consistent, but are you powering it with SEO tactics to fuel an engagement from the most important of Internet entities – Google? Google loves to scour blogs and is happy (yes, happy) to reward genuine ‘white hat’ […]

Filed Under: Guest Articles, Social Media, Technology Tagged With: @milestech, blogging for business, Chris Miles, SEO, small business tips

Blogging Series Part 3: How to Monetize Your Blog

July 21, 2014 By Melinda Emerson 2 Comments

While the benefits to blogging are many in terms of the traffic it brings your business, there are even more ways to profit from blogging. One of the main benefits of building a huge following on your blog is to become a person of influence. Once you are a person of influence, you can monetize […]

Filed Under: Branding & Marketing, Social Media, Technology Tagged With: blogging for business, small business tips

How to Develop Your Content Strategy

July 17, 2014 By Melinda Emerson 1 Comment

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Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with John Hall, @influenceandco. John is the co-founder and CEO of Influence & Co., a content marketing firm that focuses on strategic alignment across all […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @influenceandco, blogging for business, content marketing, John Hall

How to Conduct a SWOT Analysis on Your Small Business

July 15, 2014 By Melinda Emerson 2 Comments

How-to-conduct-a-SWOT-Analysis-on-Your-Small-Business

Guest Article A good business leader needs to know where they are strongest and where they are weakest in the course of their everyday operations. Understanding what aspects of a company that are pulling their weight and what aspects of a company have been underperforming is easier said than done, however. The SWOT analysis, which […]

Filed Under: Grow Your Business, Guest Articles Tagged With: @LynseyCMA, Lynsey Bowen, small business success tips, SWOT analysis

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Latest #SmallBizChat

The SmallBizChat Podcast: How to License and Sell Your Content with Mitch Axelrod

In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

Fix Your Business Q&A Video

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