Kenny Harper is a speaker, trainer, and business coach. He started out as a musician, and after realizing he had the creativity but not the business acumen, he became a student of business growth strategies. As an award-winning small business expert, certified digital marketing advisor, and Harvard faculty club mastermind leader, he has written three […]
Archives for December 2020
5 Reasons Why Now Is the Perfect Time to Start a Business
Everything has changed. No company is left untouched by the pandemic. And most of the economy is tanking, which includes massive layoffs and life changes that no one could predict. But these reasons could be the very motivators, and opportunities that make you successful in the venture you have always dreamed of starting. Here are […]
How to Prepare for a Successful New Year
Well, here we are December! The world looks a lot different as 2020 comes to an end, and now is the time to get your business in order and set things up for 2021. Start the new year organized with a plan that will set you up for success. There are lots of things to […]
The SmallBizChat Podcast: Making Money with Bitcoin with Tonya M. Evans
Tonya M. Evans is an intellectual property lawyer, law professor, and one of the top Bitcoin cryptocurrency experts in the country. In July 2020, she joined the Penn State Dickinson law faculty to continue her work in blockchain and cryptocurrency data and technology, entertainment law, and social justice. Tonya owns the Advantage Evans Academy, where […]
How to Use Customer Marketing Appropriately to Massively Enhance Retention
Every business needs to retain its customers. Customer retention is vital in the changing landscape of the business environment. A research study conducted by Bain & Company shows how profits can be increased up to 95 percent if the customer retention rates increase by 5 percent. Customer retention becomes more important since it costs seven […]