This is the time of year when we are all out looking for deals as the holiday shopping season is upon us. Well, before you start thinking about those really nice leather boots that you are waiting to go on sale on Black Friday, I wanted to give you some of my tips on the […]
Leveraging Live Streaming for Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Shadé Y. Adu is a Personal Brand Strategist, Life Coach, and founder of Savvy Solutions Consulting LLC. Savvy Solutions Consulting is […]
How to Raise Your Kids to Be Entrepreneurs
The future is a place of uncertainty. By the time our own kids are adults, the jobs we count on today as secure careers may no longer exist. Additionally, some individuals are just not suited to being an employee. Some people are born with traits that are better suited to forging their path in the […]
How to Write A Business Plan Part II
A business plan is your strategy for bringing your product or service to the marketplace. This is Part II of my four-part series on how to write a business plan. Last week, in Part I of my blog series on how to write a business plan, we focused on developing your business model, which is […]
How to Become a Million Dollar Business
Kathey Porter (@50_bdb) is an expert on small business development, supplier diversity and entrepreneurship. She’s the Director of Small Business and Vendor Diversity Relations with the University of Florida and has been an adjunct instructor for 12 years. She recently launched BusinessFAB (Fearless. Awesome. Boss), which advises women entrepreneurs on opportunities with corporations, government and higher […]
How to Handle Employee Training in Your Small Business
In a start-up, the issue of employee training either comes up very late or not at all as you are building the business. Development and learning takes the backseat as the focus is on attracting customers and developing your product or service. This is why startups usually go for skilled talent who are already trained, […]
How to Write a Business Plan – Part I
When it comes to writing a business plan, the first step is figuring out your business model. This post is Part I in a four-part series on how to write a business plan. Today’s focus is crafting your business model. Developing Your Business Model There are a lot of moving parts when it comes to […]
Should You Hire a Ghostwriter for Your Small Biz Content?
Susan Payton is the President of Egg Marketing & Communications, a digital marketing firm specializing in marketing communications, copywriting, and blog posts. She uses her entrepreneurial drive to help small businesses realize their potential through smart marketing. Susan is an avid writer and author. She’s written three books: How to Get More Customers with Press […]
25 Ways to Mine New Prospects for Your Small Business
We are all really in sales, no matter what we do. Selling has always been about communication and education. 21st century salesmanship leads with building the trust and respect of “who is selling” to us, rather than what they are selling. Respecting the intelligence of the consumer in the sales is an essential and smart […]
How to Prepare for Black Friday and Small Business Saturday
With the holiday sales season just around the corner, don’t delay preparing for the biggest shopping days of the year. If you leverage Black Friday or Small Business Saturday to boost sales this quarter (and you should), it’s time to get cracking with your preparations. Decide What You Want to Promote Defining your promotions strategy […]
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