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ENDING SMALL BUSINESS FAILURE

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You are here: Home / Archives for Melinda Emerson

Who is on #SmallBizChat November 2013?

November 1, 2013 By Melinda Emerson 1 Comment

#SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss.  Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter. Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join the […]

Filed Under: SmallBizChat Tagged With: @melcoach, @VickieMacFadden, @WritingWhisper, M. Shannon Hernandez, Melanie Benson Strick, SmallBizChat, Vickie MacFadden

Why Passion is Irrelevant in Your Small Business

October 31, 2013 By Melinda Emerson 3 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Jim Beach, @EntrepreneurJim. Jim is known for this belief that entrepreneurship is not about creativity, risk, or passion. Jim’s first book, School […]

Filed Under: Business Inspiration, How to Start, Q & A Interview, SmallBizChat Tagged With: @entrepreneurjim, entrepreneur, Jim Beach, small business tips

Stop Being a Business Owner and Start Building a Brand

October 29, 2013 By Melinda Emerson 2 Comments

Guest Article The Great Recession forced people take the initiative to go into business for themselves and take advantage of the entrepreneurial climate. Now there’s a new phenomenon facing many of the self-employed: they’ve become successful but can’t seem to take it to the next level. While they’ve done a great job building a business, […]

Filed Under: Branding & Marketing, Grow Your Business, Guest Articles Tagged With: @RWHome, Robin Wilson, small business branding

Seven Facts to Breathe Life into Your Small Business

October 28, 2013 By Melinda Emerson 1 Comment

Doomed from the start. If you’re an entrepreneur or a would-be entrepreneur, it’s probably difficult to keep those four words from causing you to second guess your every move as you plan and run your small business. They become especially hard to ignore when you consider the fact that less than 30 percent of businesses […]

Filed Under: Business Inspiration, How to Start Tagged With: Bill McBean, small business leadership, The Facts of Business Life

How To Submit a Proposal to a Prospective Sponsor

October 24, 2013 By Melinda Emerson 3 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Anisha Robinson Keeys, @AnishaRKeeys.  As Managing Director of Lance + Lee, Anisha helps non-profit and social entrepreneurship organizations secure human […]

Filed Under: Grow Your Business, Q & A Interview, SmallBizChat Tagged With: @AnishaRKeeys, Anisha Robinson Keeys, corporate sponsorship

Four Ways to Make Your Small Business Recommendable

October 22, 2013 By Melinda Emerson 2 Comments

Guest Article A primary objective for every small business is growth – stemming either from new customers or from repeat business. Most experts agree that retaining and building loyalty among existing customers is more economical and more beneficial in the long term than recruiting new ones. The two most critical things your small business can […]

Filed Under: Customer Service, Guest Articles, Social Media Tagged With: @paulmrand, Paul M. Rand, small business customer service, social media

Top 20 Small Business Women To Follow on Twitter

October 21, 2013 By Melinda Emerson 6 Comments

Twitter is one of my best sources of helpful information to grow my small business, but it’s the women experts on twitter that share the most valuable content. For the latest about industry trends, technology tips and marketing innovations, most small business owners can use Twitter as a daily news source. You should be reading […]

Filed Under: Business Inspiration, My Recommendations, Social Media Tagged With: @amyporterfield, @AnishaRKeeys, @BarbaraWeltman, @bizauthor, @CathyWebSavvyPR, @darnyellejervey, @DeborahShane, @deniseoberry, @DIYMarketers, @ellenrohr, @holly_hanna, @jamilapayne, @jeanchatzky, @jillkonrath, @KimBeasley, @lenawest, @Restaurant_Lady, @SalesLounge, @TaiGoodwin, smallbiztrends, twitter

How to Deal with Issues in Your Small Business

October 17, 2013 By Melinda Emerson 1 Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Brian Moran @BrianMoran is dedicated to helping small business owners and entrepreneurs run better businesses. As CEO of Brian Moran […]

Filed Under: Q & A Interview, SmallBizChat, Your Small Business Tagged With: @brianmoran, @HiscoxSmallBiz, Brian Moran, small business, small business tips

How to Use Your Website to Make Money

October 15, 2013 By Melinda Emerson 1 Comment

Guest Article Although your loyal customers play a large role in letting others know your business exists, how do you reach out to your prospects? This can be difficult when you are not promoting your business’ website correctly. Not only should you make it a goal to get your name out there, but to also […]

Filed Under: Guest Articles, Technology Tagged With: small business tips, small business website

How To Make Big Money the Last Two Months of 2013

October 14, 2013 By Melinda Emerson 2 Comments

So many small business owners slack off over the holidays, but you should not be one of them. If you get your grind on now, you’ll have plenty of money to invest in your small business in 2014. Proper planning can result in super high-growth over the next 60 days. With just a little effort, […]

Filed Under: Branding & Marketing, Business Inspiration Tagged With: small business tips, small business websites

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Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to Position Your Brand with Multicultural Markets with Leyanis Diaz

In this episode, Melinda Emerson welcomes Leyanis Diaz to discuss key insights into multicultural marketing. Leyanis addresses common marketing mistakes and the critical distinction between inclusive marketing and tokenism. The conversation highlights the impact of the current climate on multicultural marketing strategies and the importance of leveraging influencers and community leaders. Leyanis emphasizes the need […]

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