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You are here: Home / Archives for Melinda Emerson

How to Refresh Your Small Business Brand in 2013

December 2, 2012 By Melinda Emerson 3 Comments

I love this time of year.  An ending giving way to a beginning. A new chance to be everything you wanted to be. A clean slate. An opportunity to start over. However, you approach the New Year personally, when you have a business, more often than not, you’ve got your mind on the bottom line. You’re […]

Filed Under: 31 Ways to Boost Your Small Business, Branding & Marketing, Guest Articles Tagged With: @amandamogul, #Boost2013, Amanda Miller Littlejohn, small business branding

10 Things to Do Before 2013

December 1, 2012 By Melinda Emerson 15 Comments

2013 is the year of the entrepreneur. If you have an idea to start a business or have been in business for a while, there are now more resources, marketing outlets and technology to help you run your business than ever before.  After Thanksgiving, most people start winding down and taking time off. But as […]

Filed Under: 31 Ways to Boost Your Small Business Tagged With: #Boost2013, become your own boss, entrepreneur, planning

Who is on SmallBizChat December 2012?

November 30, 2012 By Melinda Emerson Leave a Comment

Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter. Here’s how: follow @SmallBizChat on Twitter and click here for directions  on how to join the conversation. #SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping […]

Filed Under: SmallBizChat Tagged With: @alizasherman, @ctubusiness, @debbielillard, #Boost2013, blogathon, business planning, SmallBizChat

How to Spread Holiday Cheer to Your Employees During the Season

November 30, 2012 By Melinda Emerson Leave a Comment

Sponsored Post The holiday season is upon us, and while there is a rush to get as many sales rung and deals closed as possible before the New Year, don’t forget to make sure that you also spread holiday cheer to your valued employees. You can make cards for your staff, plan an open house for […]

Filed Under: Branding & Marketing, Your Small Business Tagged With: #smbholidaycheer, entrepreneur, Fedex Office, holiday season, small business

How to Develop a Simple Strategic Plan for Your Small Business

November 29, 2012 By Melinda Emerson 1 Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Laura Posey @dancingelephant. Laura brings much passion to her work as Chief Instigator of Dancing Elephants Achievement Group. She is a “firecracker” […]

Filed Under: Grow Your Business, Q & A Interview, SmallBizChat Tagged With: @dancingelephants, business planning, Laura Posey, SmallBizChat, strategic planning

6 Tips for Getting the Most Out of Your Blog Posts

November 27, 2012 By Melinda Emerson 3 Comments

The Internet has opened up a whole new field of dreams for aspiring writers trying to make a personal connection with interested readers; only the “if you build it, they will come” mantra doesn’t necessarily apply on the blogging circuit. It goes without saying that to be a homerun blog post, your blog article must […]

Filed Under: Guest Articles, Social Media Tagged With: blogging for business, how to blog, small business tips, Tim Eyre

How Small Businesses Leverage LinkedIn

November 26, 2012 By Melinda Emerson 1 Comment

There’s nothing better than a warm lead when you’re trying to sell something.  One of the best places to generate warm leads is by using LinkedIn. 75% of all professionals in the U.S. have a LinkedIn profile.  Even if you aren’t connected to someone, joining LinkedIn groups can help you connect with leads and business […]

Filed Under: Branding & Marketing, Social Media Tagged With: grow your network, linkedin, small business tips

How To Get Your Idea Onto Store Shelves

November 22, 2012 By Melinda Emerson

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Steve Greenberg.  Steve is a product scout, the author of Gadget Nation and the co-host of Food Network’s Invention Hunters.  You can […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @stevetv, entrepreneur, patent, protect your invention, Steve Greenberg

How to Harness the Power of Storytelling for Your Small Business

November 21, 2012 By Melinda Emerson Leave a Comment

For the holidays, we like to do something special on succeedasyourownboss.com, since we take a break from #Smallbizchat for the Thanksgiving holiday. This year, I had a wonderful opportunity to have a conversation with CEO and legendary Hollywood Producer Peter Guber, author of the new book TELL TO WIN.  Guber has long relied on purposeful story […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: business communication, communicating in business, Peter Guber, small business tips

What’s in YOUR Business Plan?

November 20, 2012 By Melinda Emerson 3 Comments

You’re a smart, savvy business owner. You’re making a profit – even in these tough times. But you’re looking at other business contacts around you – especially on the Internet. You see that they seem to be earning more than you do – almost effortlessly. Why is that? They have a plan, man! Yup. Folks […]

Filed Under: Grow Your Business, Guest Articles Tagged With: @taxmama, business plan, business planning, Eva Rosenberg

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Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to License and Sell Your Content with Mitch Axelrod

In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

Fix Your Business Q&A Video

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  • The SmallBizChat Podcast: Hit It and Quit It with LaTanya White, Dov Gordon, and Anisha Robinson Keeys

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