In part one of this series on social media conversions, we focused on the three most prominent social media platforms: Facebook, YouTube, and Instagram. In Part 2 of this post, we’ll focus on the more niche players in the world of social media marketing. While their reach is slightly smaller, these sites can drive sales […]
The SmallBizChat Podcast: Local Marketing Strategies with Brian Ostrovsky
Brian Ostrovsky is the Founder and CEO of Locable, a web platform that helps community organizations, businesses, and nonprofits with local marketing, collaboration, and cross-promotion. As a marketing strategist and business technologist, Brian uses his passion for technology to help build communities and promote local businesses. He holds a Bachelor of Arts degree in Business […]
How to Use Social Media to Convert Sales Part 1
Want to use social media to convert sales? Excellent idea! Social media marketing is a powerful way to connect with fans and turn them into paying customers. If you’re looking for ways to start converting leads into sales on social media, enjoy part 1 of our series on how to use social media to convert […]
The SmallBizChat Podcast: Managing the Stress of Building a Business with Michelle Rosenthal
Michelle Rosenthal is a keynote speaker, author, and mental health advocate as well as the Trauma/PTSD Recovery Specialist and Program Designer at My Trauma Coach. She has written various books on trauma and recovery and is an award-winning PTSD blogger. She is a certified professional coach, board-certified hypnotist, and the Master Practitioner of NLP. As […]
Ultimate Guide to Online Reviews for Your Small Business
Online reviews help your business build trust and credibility, which are critical factors in the customer decision-making process. Online reviews also help drive traffic to your website or retail store, which is key for any successful business. What other people have to say about your business carries more weight than what you have to say […]
How to Retain Customers More Effectively in 2022
What’s better than acquiring one new customer? I’ll give you one guess: it’s retaining one! That’s why I am writing today about how to retain customers more effectively in 2022. Why You Need to Retain Customers Your existing customers are the most valuable asset in your business. Why? While a new lead is 5-25 percent […]
The SmallBizChat Podcast: Demystifying TikTok
If you have spent time anywhere on the internet, you will undoubtedly have noticed the power TikTok has regarding social media influencers. Many people today seek their moment in the spotlight, with viral success resulting in mass viewership. You may be wondering how to create a viral post and whether it’s a good way of […]
10 Tips to Attract More Customers to Your Small Business
Whether you’re just starting your small business or have been running it for some time now, we all have the same question: how do I attract more customers? In this article, I’m sharing ten of my top tips to help you attract more customers so you can ramp up sales and reach your year-end goals. […]
February 2022 #SmallBizChat: What Small Businesses Should Know Before 2022 Tax Season
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
The SmallBizChat Podcast: Leveraging LinkedIn for Corporate Contracts with Liz J. Simpson
Liz J. Simpson is a speaker and consultant, as well as the Founder of Stimulyst, an authority in thought leadership providing corporate training and private workshops to companies that want to increase visibility and win more business in the digital age. Liz empowers women experts and consultants to land six-figure corporate clients through The Big […]
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