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ENDING SMALL BUSINESS FAILURE

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May 2022 #SmallBizChat: How to Manage a Remote Workforce And How to Become a Book Author

May 19, 2022 By Melinda Emerson Leave a Comment

May 2022 #SmallBizChat: How to Manage a Remote Workforce And How to Become a Book Author Featured Image

#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]

Filed Under: SmallBizChat, SmallBizChat Live+ Tagged With: book publishing, remote work, remote workforce, self-publishing, Verizon Small Business Digital Ready

The SmallBizChat Podcast: Uplifting Minority Businesses with Renée Johnson

May 19, 2022 By Melinda Emerson Leave a Comment

Uplifting Minority Businesses with Renée Johnson Featured Image

Renée Johnson is a Senior Advisor at Public Private Strategies and was the Co-director of Reimagine Main Street. She holds a Bachelor of Arts degree in Political Science and Government and a Master of Science degree in Education from South Illinois University Carbondale, as well as a Master of Business Administration/School of Law, Marketing Management […]

Filed Under: The SmallBizChat Podcast Tagged With: Back in Black Business program, black female entrepreneur, business owners, support black owned business, women of color

How to Handle Sales Inquiries

May 16, 2022 By Melinda Emerson Leave a Comment

How to Handle Sales Inquiries Featured Image

It’s always a happy day when a potential customer comes to you wanting to learn more about your products or services. The question is: are you prepared to handle sales inquiries when they come your way? Without the proper systems in place, you could miss out on an opportunity to acquire a new customer. This […]

Filed Under: Customer Service, Grow Your Business Tagged With: customers, follow-ups, handle sales inquiries, sale, Sales Inquiries, social media

The SmallBizChat Podcast: How to Become a Second Act Entrepreneur with Eric Brown

May 12, 2022 By Melinda Emerson Leave a Comment

How to Become a Second Act Entrepreneur with Eric Brown Featured Image

Eric Brown is a serial entrepreneur and highly experienced urban housing developer. In 2000, he started his company, Urbane Apartments, which has developed over 16,000 market-rate apartments nationwide. He is recognized as a vanguard in the family housing industry due to his social media marketing strategies. He recently branched out to go in a new […]

Filed Under: The SmallBizChat Podcast Tagged With: business start-ups, business trends, entrepreneur, second act entrepreneur journey, social media marketing strategies

How to Solicit Customer Feedback

May 9, 2022 By Melinda Emerson Leave a Comment

How to Solicit Customer Feedback OG

The importance of customer feedback cannot be overstated. Customer reviews—especially online reviews that are visible to people searching for products and services—can drive traffic to your website or retail store and grow your small business. Consider this statistic: 97 percent of people use the internet to find out more about local businesses. By soliciting customer […]

Filed Under: Customer Service, Grow Your Business Tagged With: benefits of customer feedback, brand advocates, customer feedback, free advertising, online reviews

The SmallBizChat Podcast: Mobile Marketing the Right Way with Barbara Casey

May 5, 2022 By Melinda Emerson Leave a Comment

Mobile Marketing the Right Way with Barbara Casey Featured Image

  Barbara Casey is a customer engagement and text marketing expert as well as the CEO of Mobile High 5. She holds a Bachelor of Science degree in Journalism and Advertising from the University of Kansas. She is also a graduate of Goldman Sach’s 10,000 Small Business education program. Barbara has 30 years of experience […]

Filed Under: The SmallBizChat Podcast Tagged With: leverage mobile marketing, mobile marketing, SMS/text marketing, text marketing, text message marketing campaign

May 2022 #SmallBizChat:  How to Build a Business that Generates Income for a Lifetime 

May 5, 2022 By Melinda Emerson Leave a Comment

May 2022 #SmallBizChat: How to Build a Business that Generates Income for a Lifetime OG

#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]

Filed Under: SmallBizChat, SmallBizChat Live+ Tagged With: build a business, grow your business, income, income for life, speaking, sustainable business model

Join me for National Small Business Week!

May 2, 2022 By Melinda Emerson Leave a Comment

Join me for National Small Business Week Featured Image

National Small Business Week is celebrated during the first week of May every year and takes place from May 1 to 7 this year. This week aims to honor the entrepreneurs of our country who have played their part in bringing new ideas to life and growing our economy.  Different events are hosted in different […]

Filed Under: Fix Your Business, Grow Your Business Tagged With: business owners, free webinar, national small business week, small business, small business expert

The SmallBizChat Podcast: Growing Your Business with a Virtual Assistant with Carole Copeland Thomas

April 28, 2022 By Melinda Emerson Leave a Comment

Growing Your Business with Carole Copeland Thomas

Carole Copeland Thomas is an esteemed speaker, trainer, executive coach, and global thought leader specializing in issues impacting the ever-changing global marketplace, as well as topics such as multiculturalism and empowerment. A business owner for over thirty years, Carole has shared her expertise with companies like Verizon, SHRM, and the Federal Highway Administration, and she […]

Filed Under: The SmallBizChat Podcast Tagged With: global team members, remote team, remote workers, virtual assistant, virtual team, virtual team members, working with a virtual assistant

How to Resolve Customer Complaints in Your Small Business

April 25, 2022 By Melinda Emerson Leave a Comment

resolve customer complaints

Research shows that when you answer a customer’s complaint, that customer’s advocacy for the business increases by up to 30%. And if you can actually solve their problem, they remain a customer 70% of the time. Conversely, if you do not answer a customer complaint, the decrease in advocacy is as much as 50%. Not […]

Filed Under: Customer Service, Fix Your Business, Your Small Business Tagged With: customer complaints, happy customers, resolve complaints, small business, unhappy customers

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Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to Reinvent a Legacy Business with Rich Trotter

In this episode, Melinda Emerson welcomes Rich Trotter, a fourth-generation entrepreneur, to discuss his journey in the food industry. Rich shares insights into the challenges and innovations he faced, particularly the transition to natural ingredients. The conversation delves into how small businesses can overcome the impact of the pandemic and adapt to new market demands. […]

Fix Your Business Q&A Video

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