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Blogging For Business Part I: How To Launch A Blog

May 17, 2021 By Melinda Emerson Leave a Comment

Blogging For Business Part I: How To Launch A Blog Featured Image

Most small businesses with an online presence have heard more than once; you need to have a blog for people to find you. While I whole-heartedly believe in that, as a blog is one of the best ways to showcase your expertise, products and offer valuable information to prospects and clients, I also know it’s […]

Filed Under: Grow Your Business, Your Small Business Tagged With: blog content, blog success, blogging for business, content strategy, Launching a blog

The SmallBizChat Podcast: Level Up Your Website with Billy Polson

May 13, 2021 By Melinda Emerson Leave a Comment

Level Up Your Website with Billy Polson 1200 x 1200

Billy Polson, CSCS, is an International Speaker, Fitness Entrepreneur, and Business Performance Coach. He is the founder and co-owner of DIAKADI, a training facility that brings together a community of leading fitness specialists in San Francisco. Men’s Journal named him one of “America’s Best 100 Trainers,” and he has contributed to publications such as CBS […]

Filed Under: The SmallBizChat Podcast Tagged With: content creation, increasing website conversions, mobile-friendly website, SEO, social proof, website links, website's landing page

What is Inventory Financing and How Does It Benefit Small Business Owners?

May 11, 2021 By Melinda Emerson Leave a Comment

What is Inventory Financing and How Does It Benefit Small Business Owners? OG

Product-based businesses know the importance of inventory. Without it, you wouldn’t have a business to run. Inventory keeps your operations going and your customers happy. But if you find yourself in need of additional business financing, did you know you can use your inventory as collateral to secure the capital you need?  If your product-based […]

Filed Under: Cash Flow & Finance, Grow Your Business Tagged With: Business Opportunities, inventory financing, inventory lines of credit, purchase more inventory, working capital

How to Reduce Stress in Your Business

May 10, 2021 By Melinda Emerson Leave a Comment

How to Reduce Stress in Your Business OG

I know you work hard to keep all the balls in the air in your business, but you might be working too hard in some cases. Don’t shake your head. I know that the work needs to get done, but is your overworking causing you to be less productive? And is it causing unhealthy levels […]

Filed Under: Grow Your Business, Your Small Business Tagged With: balance between work and life, live your dream life, overworking, poor health, Successful Business, workaholic

The SmallBizChat Podcast: Tightening Up Your Business Finances with Susanne Mariga

May 6, 2021 By Melinda Emerson Leave a Comment

Tightening Up Your Business Finances with Susanne Mariga 1200 x1200

  Susanne Mariga is a CPA, Certified Profit First Professional, Author, and Host of the Profit Talk Podcast. She has over 20 years of experience helping clients achieve long-term financial stability by leveraging tax strategies. Susanne works with MBE’s and six and seven-figure entrepreneurs to give them the tools to attain record-breaking financial independence. She […]

Filed Under: The SmallBizChat Podcast Tagged With: business finances, leveraging tax strategies., long-term financial stability, Profit First systems, tax advantages

Top 10 Tools To Spy On Your Competitor’s Ads

May 4, 2021 By Melinda Emerson Leave a Comment

Top 10 Tools To Spy On Your Competitor’s Ads open graph

Advertising is a key factor for every small business in this modern age. It helps them to achieve their goal by targeting their customers through various mediums. Let’s look at 10 tools we can use to spy on competitors’ ads so we can gain insight into what works and what doesn’t. So what are effective […]

Filed Under: Grow Your Business, Your Small Business Tagged With: competitor's ads, competitor's data analysis, digital marketing strategies, pay per click, researching competitor's data

How to Send an Effective Email to Anyone

May 3, 2021 By Melinda Emerson Leave a Comment

How to Send an Effective Email to Anyone OG

In this age of texting, tweeting, abbreviations, and excessive use of emojis, writing an effective email has become a bit of a lost art. As someone who gets hundreds of emails a day, I see so many poorly written pitches and email requests that I felt compelled to write this post as a public service […]

Filed Under: Branding & Marketing, Your Small Business Tagged With: Bad emails, email marketing techniques, proofread your email copy, send an email, subject lines

The SmallBizChat Podcast: Creating Opportunity and Maximizing Wealth with Jay Samit

April 29, 2021 By Melinda Emerson Leave a Comment

Creating Opportunity and Maximizing Wealth with Jay Samit featured Image

Jay Samit is an entrepreneur, keynote speaker, and bestselling author. He is widely recognized as a leading expert on disruption and innovation. He has been described by Wired magazine as “having the coolest job in the industry,” raising hundreds of millions of dollars to help startups, working with Fortune 500 companies, transforming industries, and being […]

Filed Under: The SmallBizChat Podcast Tagged With: creating new markets, expanding established businesses, maximizing wealth, start your business, tech startup

How to Convert Clients by Focusing on Abandoned Carts

April 27, 2021 By Melinda Emerson Leave a Comment

How to Convert Clients by Focusing on Abandoned Carts Featured Image

On average, only three out of ten shopping carts make it through the full sales process. That leaves a whopping 70% of business sitting in limbo as abandoned carts. We see it as an unavoidable fact, but there’s a lot we can do to reclaim those clients. You’ll never convince every client to rethink their […]

Filed Under: Branding & Marketing, Fix Your Business Tagged With: cart abandonment tactics, competitor deals, Prevent Cart Abandonment, retargeting, top cause of cart abandonment

7 Costly Business Mistakes to Avoid to Maximize Your Profits

April 26, 2021 By Melinda Emerson Leave a Comment

7 Costly Business Mistakes to Avoid to Maximize Your Profits Featured Image

Nobody said running a business was easy. As a business owner, you’re not only the CEO, but you’re also the head of HR, an administrative assistant, and a bookkeeper. Building a business from scratch is rewarding work, allowing you to make a career out of something that is your passion. However, it’s not without its […]

Filed Under: Fix Your Business, Grow Your Business Tagged With: creating a successful business, filing business taxes, financial management, inadequate marketing, Insufficient Cash Flow Management

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Latest #SmallBizChat

The SmallBizChat Podcast: How to Turn Your Divine Gifts into a Business with Michelle Kopper

In this episode, Melinda Emerson engages with Michelle Kopper to explore her entrepreneurial journey and how she overcame fear to succeed. Michelle delves into the role of divine gifts and spirituality in business, offering insights into integrating personal beliefs with professional goals. The conversation addresses imposter syndrome, providing strategies for validation in the market. Michelle […]

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