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ENDING SMALL BUSINESS FAILURE

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A Step-by-Step Guide to Creating a Winning Business Proposal

August 4, 2020 By Melinda Emerson Leave a Comment

A Step-by-Step Guide to Creating a Winning Business Proposal Open Graph

If you’re involved in the sales process in your company, you probably know about the value of business proposals. They let you show what you do, how you can help the client, and how much it’s all going to cost them. The problem is, business proposals aren’t that fun, at least not the process of […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: business proposals, conversions, high-converting business proposal, pricing methods, social proof

10 Keys to Achieving Small Business Success

August 3, 2020 By Melinda Emerson Leave a Comment

10 Keys to Achieving Small Business Success Featured Image

Having spent the last two decades fully engulfed in the small business environment, I tend to see some of the same factors that play a part in the ability to achieve small business success. While some of these are personality traits, many are just simply ways of doing things. Here are the ten common keys […]

Filed Under: Grow Your Business, Your Small Business Tagged With: achieving small business success, grow your business, set deadlines, small business environment, successful business owners

The SmallBizChat Podcast: Refreshing Your Brand in 2020 with Naly Rice

July 30, 2020 By Melinda Emerson Leave a Comment

Refreshing Your Brand in 2020 with Naly Rice 1200 x 1200

  Naly Rice is a writer, speaker, media personality, and business leader. She is the founder and CEO of the full-service digital marketing company, LN Creative Group (LNGC), and has extensive experience in marketing, formerly serving as the Director of Marketing for Edge Hosting, LLC and SemaConnect. Naly also serves as chief blogger for her […]

Filed Under: The SmallBizChat Podcast Tagged With: brand visibility, positive brand experience, rebrand your business, rebranding, small business branding, visual branding, voice marketing

How to Stay Sane When Working From Home

July 28, 2020 By Melinda Emerson Leave a Comment

How to Stay Sane When Working From Home Featured Image

The workplace has changed dramatically in recent months, with most of the world learning how to juggle work and home life together. Even for the most organized people, isolation and lockdowns can play havoc with a normal work routine. At Biteable, we’re a remote-first company, so we’ve had years of experience learning how to keep […]

Filed Under: Grow Your Business, Your Small Business Tagged With: home office, remote team, work meetings, working from home, working remotely

How to Leverage This Pandemic Slowdown to Boost Your Business

July 27, 2020 By Melinda Emerson Leave a Comment

Managing a business right now is a huge source of stress. With Congress still trying to determine the next bailout I am sure money is tight, and your employees are wondering how long they might have a job. I know where you are, I’ve been there. The last recession of 2008-2009 was really tough. It’s […]

Filed Under: Uncategorized

The SmallBizChat Podcast: The Ins and Outs of Affiliate Marketing with Griffin Stewart

July 23, 2020 By Melinda Emerson Leave a Comment

The Ins and Outs of Affiliate Marketing with Griffin Stewart
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Griffin Stewart is an e-commerce consultant, affiliate marketer, and the owner and co-founder of 5DayDeal, a multi-million dollar start-up which he founded with his wife Valerie in 2014. Specializing in joint venture partnerships, Griffin donates 10 percent of his profits to charity and has contributed over 1.8 million dollars to non-profits over the past five […]

Filed Under: The SmallBizChat Podcast Tagged With: Affiliate Marketers, Affiliate marketing, Affiliate program, brand, motivation in business, online marketing, sell products

How Can Brands Support Black Businesses

July 22, 2020 By Melinda Emerson Leave a Comment

Black businesses have been hit hard by the Pandemic, a recent study from the National Bureau of Economic Research reported that 41% of Black businesses have shut down since March. I think it’s important to break down the history of the climate of systemic racism that exists for Black America and how it has impacted […]

Filed Under: Business Inspiration, Grow Your Business, Leadership, Women in Business Tagged With: diversity in business, inclusivity, racial wealth gap, support black owned business

How to Create Effective Social Media Guidelines for Your Business

July 21, 2020 By Melinda Emerson Leave a Comment

Social Media Guidelines and Businesses go hand in hand. Even if the company is not on social media, your employees who are on these platforms play a major role in building the image of your company. Social Media Guidelines work according to some rules, which can be related to law or legal protection. However, these […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: cyber security, online reputation, social media industry, social media platforms, social media style guide

The SmallBizChat Podcast: On Her Own Ground: The Life and Times of Madam C. J. Walker with A’Lelia Bundles

July 16, 2020 By Melinda Emerson Leave a Comment

On Her Own Ground: The Life and Times of Madam C. J. Walker with A’Lelia Bundles Featured Image

A’Lelia Bundles is a journalist with over thirty years of experience working at NBC News and ABC News as an Emmy-award winning producer and executive. A’Lelia, who graduated from Harvard and Columbia University’s Graduate School of Journalism, is the author of multiple biographies about her notable female ancestors, including Madam C. J. Walker and A’Lelia […]

Filed Under: The SmallBizChat Podcast Tagged With: black female entrepreneur, build your business empire, business empire, Madam C. J. Walker, Self Made Netflix Series, small business, women empowerment

July 2020 #SmallBizChat: How to Be Resilient in Your Small Business in a Post-Pandemic World

July 16, 2020 By Melinda Emerson Leave a Comment

#SmallBizChat LIVE is a monthly video chat where small business owners can get answers to their questions. The focus of #Smallbizchat LIVE is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook Page, […]

Filed Under: SmallBizChat, SmallBizChat Live+ Tagged With: entrepreneurs, keeping team motivated, multi-directional conversations, Patriot Boot Camp, uncover resilience, Veteran Entrepreneurs

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Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
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Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
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Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: Mission Delivery with Sustainability with Melinda Emerson

In this episode, Melinda Emerson delves into the world of nonprofits and social enterprises, exploring the challenges nonprofits face and the benefits social enterprises offer. The discussion highlights how social enterprises can provide financial stability while making a community impact. Melinda addresses common misconceptions and shares operational strategies for nonprofits, supported by case studies of […]

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