Did you know that there are 4.2 billion active users on social media? That’s around twice as many users as there were just five years ago. The average person spends around 2.5 hours each day on various social media channels. As a small business owner, you can use Facebook and Instagram to build your business […]
How to Choose an Online Business Coach
Online business coaches are the perfect solution for people who want to start their own businesses but don’t know where to begin. Online business coaching services typically offer a personalized service that provides guidance and support as you create, launch, and grow your online business. Coaches offer the individualized attention you need to achieve your […]
Everything You Need to Know About Small Business Life Plans and Why You Need One
So, you have your business plan in place. You’ve got your marketing and blogging plans set and ready to put in motion. You may even have a life plan written out too. So, even if it’s just a vision board you have hanging in your office or something you keep to yourself on Pinterest, you […]
5 Tips On Creating A Brand Identity For Your Small Business
Business is a competition. If you want your small business to start strong, you have to stand out. Just because you’re not a large company with hundreds of employees doesn’t mean you can’t have unique and memorable branding. Branding is essential for any business. It’s what dictates how you market your products and services. So […]
Top 10 Boss Books for Your Summer Reading List
Who said that your summer reading list has to only be romance novels that you devour while lounging on the beach? Sprinkle in some of my favorite “boss” books to amplify your summer reading. Learn from other business owners the struggles and adversities they faced while starting their companies. You’ll also discover new strategies and […]
How Do You Convert Leads?
The best way to generate a lead is to ask happy customers for referrals. However, if you are a new business or expanding your business, you may need to try another method to generate leads and brand awareness, such as developing a lead magnet. But before you do that, it’s important to know how to identify […]
Think Like A Boss: 4 Tips To Create A Positive Mindset In 2021
How you view the world can radically change your fortunes. If you’re convinced that you can’t do something, you’re right: you’ll never actually try, or maybe you’ll give up as soon as you encounter a roadblock. If you’re insistent that you’re undeserving of your success, you’ll fail to grasp the opportunities that come your way. […]
8 SEO Tips to Drive Traffic to Your Small Business Website
Search engine optimization (SEO) is a huge component of driving traffic to your website, especially for small businesses. SEO increases the amount of organic traffic to your website. Using relevant keywords and other tactics will boost your website on the search engines, ensuring you land on the first page of results when a potential customer […]
5 Tips for an Excellent eCommerce Customer Service Strategy
In the past decade, the eCommerce industry has been rising — about 15% year over year. This growth was exponentially accelerated when the pandemic hit — in the UK, non-store purchases accounted for 77.7% of 2020’s sales. While this might be a good thing for online retailers, it demands more attention from customer service functions. […]
9 Ways to Increase the Traffic to Your Small Business’s Website
The website for your small business is an important element when planning out your marketing campaigns. Long gone are the days where a business card or brochure was the only way to increase your company’s business and client base. With many customers starting their purchasing journey online, it’s vital they can find you on the […]
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