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You are here: Home / Archives for Guest Articles

Pros and Cons of Running a Small Business with Your Spouse

May 29, 2012 By Melinda Emerson 4 Comments

What can be better than having your most trusted ally working with you while you are trying to navigate the challenging route to small business ownership? You can rely on him / her to face whatever challenge comes along the way. Your spouse also understands your strengths and weaknesses better than anyone else and can […]

Filed Under: Guest Articles, Melinda Emerson @SmallBizLady, Starting A Small Business, Your Small Business Tagged With: couples in business, Harry Vaishnav, small business info, working with spouse

Are Your Poor Management Skills Holding Back Your Business?

June 5, 2012 By Melinda Emerson 3 Comments

You run a small business and you can’t help but notice that you are not getting the most out of some of your employees. Are they not motivated? Do they just not seem to get the required work? Have you found them to be different from when you first hired them? Do you suspect that […]

Filed Under: Guest Articles, Your Small Business Tagged With: employee management, management skills, relationship management

Do Small Businesses Still Need Merchant Services?

June 12, 2012 By Melinda Emerson 13 Comments

There’s been a lot of buzz lately about mobile payment processing services like Square, and some suggest they could render traditional merchant accounts obsolete. While doing a credit card off a mobile device may work just fine for personal use and some niche markets within the retail space, a traditional merchant account might still be […]

Filed Under: Cash Flow & Finance, Guest Articles, Technology Tagged With: credit cards, merchant services, Sarah Levy, Square

5 Steps to Get Started Quickly with Video

June 26, 2012 By Melinda Emerson 1 Comment

The best way to integrate video as part of your marketing is to GET STARTED! Don’t expect perfection or else you’ll be waiting for a lifetime. Perfection comes with practice and these tips will help get the ball rolling for you and allow you to feel more confident when creating your videos! 1) Don’t let […]

Filed Under: Guest Articles, Social Media, Technology Tagged With: entrepreneur, Krizia, using video in a small business, video

How to Detect Early Signs of Financial Trouble in Your Small Business

July 3, 2012 By Melinda Emerson Leave a Comment

Are you always struggling with cash flow? Is it often a surprise to you? These could be indications of a bigger challenge in your small business. So how do you detect the early warning signs of financial trouble in your small business? First, most business owners don’t keep current monthly financial accounting records. Then even […]

Filed Under: Cash Flow & Finance, Guest Articles Tagged With: Bert Doerhoff CPA, small business accounting, small business finances

Could Your Small Business Benefit from Cloud Computing?

July 24, 2012 By Melinda Emerson 12 Comments

‘Cloud computing’ is quickly becoming the new buzzword in business. At a basic level, you no longer need to fear the blue screen of death on your computer and losing all your data; you can rent space online to store and share your files from services such as dropbox.You also no longer need to keep […]

Filed Under: Guest Articles, Technology Tagged With: @AvaCambellini, cloud computing, small business info

Are You Ready For Succession Planning In Your Family Business?

July 17, 2012 By Melinda Emerson 1 Comment

A colleague recently asked me: “Is succession planning the biggest issue facing family businesses today?” After giving the question some thought, I responded that we must be clear on what we mean by Succession Planning. If succession planning is defined as the journey to plan for leadership for the survival of the business as an […]

Filed Under: Guest Articles, Your Small Business Tagged With: business planning, family business, Steven Moyer, succession planning

How to Prepare for Irregular Income in a Small Business

July 31, 2012 By Melinda Emerson 5 Comments

Owning a business is great.  You have unlimited earning potential, get to be your own boss, and live outside a gray cubicle.  It is the American Dream.  Except when it isn’t.  The dream can quickly become the American Nightmare when the bills appear faster than clients’ payments.  It plays out as a vicious cycle, but […]

Filed Under: Cash Flow & Finance, Guest Articles Tagged With: @Morgan_LP, budgets, business planning, cash flow, Morgan Leu Parkhurst, small business

3 Words to Remove From Your Business Strategy

August 28, 2012 By Melinda Emerson

It’s exhilarating to start a business. You’ve dreamed about how you’ll help others and look forward to being your own boss.  You’re excited to sell the product or service you’ve been so diligently perfecting.  People are starting to ask you when you plan to open your doors.  The hype is intoxicating.  But there are times […]

Filed Under: Business Inspiration, Guest Articles Tagged With: @Morgan_LP, business planning, Featured Post, Morgan Leu Parkhurst, small business tips

So You Want To Get Your Invention on TV?

August 7, 2012 By Melinda Emerson Leave a Comment

Each time after I appear on television, inventors, small business owners and PR professionals hunt me down and ask if I can put their product in my next segment.   I honestly appreciate hearing from people who have innovative new products.  Over the years, that’s how I’ve found some of the best gadgets for my segments. […]

Filed Under: Branding & Marketing, Guest Articles, How to Start Tagged With: product pitch, product promotion, rules of marketing and PR

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