The economy is slowing down, and interest rates are going up. Is your business ready for what is going on in the marketplace? With the current stock market volatility and former Fed Chair Janet Yellen doing numerous interviews about the recession that’s on the way, it’s time to get ready. No one will forget the […]
7 Ways to Love Your Customers
February is the Love month, but not just for couples. All power rests within the hands of your customers. They can choose your brand or go with your competitor. Use this month to show your customers how much you appreciate them. It’s something you need to do not just around Valentine’s Day, but all year […]
SmallBizLady’s 5 P’s of Marketing for Your Small Business
If you are spending money on marketing, and your sales are sagging – you need to evaluate your marketing strategy. Too often people fail with marketing because they focus on tactics without stopping to consider strategy. Think of your marketing like a funnel: start with the big picture goal and then work on lead generation […]
Where to Find Support as a Veteran-Owned Business
If you’re one of the 2.5 million veterans who own a business, or is a vet thinking about starting a business, you should know that there are resources that will help make your journey easier. There are programs specifically designed for veteran-owned businesses. Whether you need financing, a mentor, or just small business training, here […]
10 E-commerce Best Practices for Small Businesses
You have a small business now, and you know you want it to grow. Growth means more customers, more revenue, more inventory, and more success. Before you can get to this space, however, you have to set some practices in motion that will foster natural and lasting growth. Check out these 10 e-commerce best practices […]
7 Signs It’s Time to Relocate Your Business
Whether an old or new business, it can be easy for companies to think that relocating to a new base can solve the majority of their business problems. However, the probable causes of the problems first need to be assessed to determine if relocating is the solution. It’s important to know what problems can be […]
New Year, New Resolve
The New Year is a great opportunity to have a new start in your business. If you were thrilled to see 2018 come to a close, now is the time to build a plan to execute your best year ever in 2019. Instead of focusing on personal resolutions like losing weight or learning a foreign […]
Top 12 Podcasts for Small Business Owners
Listening to podcasts is a great way to learn something when you are on the go. I’m a big fan of going for a long walk or drive and checking out a new episode from some of my favorite business experts. If you are trying to pick up some new skills, or develop a new […]
How to Price a Product or Service
Pricing is one of the biggest challenges for small business owners. When people decided to do business with you it’s typically based on six factors: like, know and trust and is your product or service cheaper, better or faster. If you ask people to pay too much for your product or service and they could […]
How To Win and Keep Customers with 4 Easy Communication Tips
Guest Article I want you to think about the last time you patronized a small business. Maybe you bought a cup of coffee at the corner coffee shop. Perhaps you used a local moving company, or went food shopping at your favorite food co-op. Now, I want you to think about it: why did you […]
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