If you’re looking to expand your efforts on social media, consider Pinterest. With over 100 million active users, this image-based social networking site has the potential to help you reach even more customers. Since it’s all about the visuals, you want to appeal to your readers senses to eat, shop or learn. Use these tips […]
How to Better Manage Your Money in Your Small Business
When it comes to running a small business, it’s all about how you manage the money. Even profitable companies can be doomed by poor cash flow, and it’s not a rare phenomenon. Struggling to collect payments from clients, and having invoices that linger for more than 90 days are shockingly common problems for small business […]
Taking Employees from Engagement to Loyalty
Today’s small businesses are increasingly focused on culture as one of their competitive differentiators. That’s because research points to the many ways developing a great culture can engage and attract great employees, eventually resulting in a healthier bottom line. Recognition and appreciation are two simple ways of building employee loyalty, but alone they’re not sufficient. […]
Are You Ready To Invest In Your Business Growth?
Every Fall, I host a power-packed event in Philadelphia called Reinvention Weekend. This year, we are headed to Washington, DC area. I created this event, which takes place Oct 14-15, 2016 this year, to give my fans an affordable way to work directly with me on their businesses. I get so many letters and voicemail messages, […]
Five Toughest Things About Owning Your Own Business
Owning your own business may sound fun and exciting. At certain points, particularly after a lot of hard work, it is. The road to entrepreneurial success is usually paved with several common challenges. Here is a look at five of the toughest things about own your own business. Being the Boss Being the boss is […]
Don’t Forget to Do the Math: Know Your Numbers
Specific reasons why small businesses fail are as unique as the businesses themselves, but there are some commonalities that explain many small business failures. In some cases, it’s easy to see the problem: there isn’t enough demand for what the business produces at a price that will generate a profit. In other cases, problems aren’t […]
Top Concerns for Millennial Entrepreneurs in 2016
Every business owner has issues, no matter what their age, but I wondered: what are millennial entrepreneurs worried about this year? There are certainly a large number of business owners born between 1980 and the mid-2000s, which would make them between 18-34 years old. When you launch a business, there are many things to worry […]
7 Ways to Promote Your Small Business Using Video
There’s no denying the power of video when it comes to marketing your business. After all, people can consume videos while they’re working, walking, or commuting, and many people prefer to get information this way over reading a blog post. If you’re not yet using video to promote your small business, I encourage you […]
How to Find the Perfect Business to Start
I get asked a lot by wannabe entrepreneurs: what business should I start? Often people really want to go into business, but they don’t know which direction to go. Some people want an instant formula for small business success, but the answer is: It depends. Entrepreneurship is as different as the people who run […]
Do You Have the Right Team in Your Small Business?
As you grow your small business, it’s essential that you have the right people on your team to help you run your business. The better aligned all your staff is with your company culture and values, the more efficiently you can all work together to move forward with your business. You also need to make […]
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