Guest Post I recently wrapped up yet another significant fraud examination for a small business client who trusted her bookkeeper infinitely. Sadly, all too often, the thief in your company is just that – the person my clients keep closest. Someone in their inner circle. Someone they keep company with. All the red flags were […]
How much should you tell your employees about business finances?
Guest Post Money is the blood supply of every business. It courses through each department bringing life and growth, and without it, businesses die. Traditional advice has kept the realities of how well—or badly—a company is doing behind the closed doors of the management office. Yet keeping employees completely in the dark about company finances […]
How to Use CRM to Really Connect With Your Customers
Sponsored Post Customer relationships are at the core of your business. When you nurture relationships with your customers, you help them connect with your brand. By leveraging a customer relationship management (CRM) solution, you can stay connected with your customers on a deeper level, increasing the chances that you will keep them as customers for […]
Don’t Take Customer Feedback For Granted
Sponsored Post If you’re pulling your hair out because your marketing campaigns aren’t doing as well as you hoped they would, it’s time to consider the reasons why you’re struggling. There’s a reason why Big Data is a hot buzzword right now: data can be tremendously useful in helping you create marketing campaigns that do hit the mark. It […]
Tips for Finding, Qualifying and Hiring Freelancers
Guest Post According to the Bureau of Labor Statistics, approximately 40% of the U.S. workforce will be freelancers by 2020. This is great news for individuals that have the audacity to remove the chains of perceived security of full-time employment and the discipline to work independently. On the other hand, it presents challenges for the […]
SmallBizLady’s #12DaysofGiveaways 2016 Winners List
As we wind down for the Christmas holidays, I wanted to take some time out to congratulate the winners from our 2016 #12daysofgiveaways contest. These entrepreneurs entered our third annual holiday giveaway, and many of them entered faithfully each day for the chance to win. Special thanks again to our generous sponsors including ADP, App […]
10 Things To Do in Your Small Business Before 2017
This is the time of year when many of us are counting down the days until being off for the holidays, but I want to draw your attention to a few housekeeping issues that need to be completed before year-end that will make your new year sunny and bright. You must plan for success; it […]
Gear Up Your Small Business Marketing for 2017
The last quarter of the calendar year has its own vibe, whether your business counts on holiday shopping to boost revenues, or whether it slows as the year winds down, it’s time to launch your 2017 marketing efforts. Now is an excellent time to re-evaluate your small business marketing strategy and think about what you […]
How to successfully maintain work-life balance as a small business owner
Sponsored Post Akim Vann is the owner and founder of The Bakery on Bergen, a very popular and busy spot that’s known for its delicious and creative cookies, cakes and pastries. The Bakery on Bergen just celebrated its second anniversary and Vann couldn’t be more proud. But as a busy mother of four energetic children, […]
CRM Doesn’t Have to be Industry Specific and Here’s Why…
Sponsored Post Image credit If you’ve decided that you need a customer relationship management system or (CRM), chances are, you’re exploring and weighing the many different options available to you. You’ve probably found some interesting industry specific CRM options out there. Or maybe you’re using a CRM system already, and would like to better customize […]
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