Not long ago, I was watching a golf tournament on television and saw something I had never really noticed before. The leader of the tournament had just hit a beautiful 330-yard drive down the middle of the fairway, and he was preparing to hit his approach shot to the green. As he stood there, discussing […]
How to Prepare for Black Friday and Small Business Saturday
With the holiday sales season just around the corner, don’t delay preparing for the biggest shopping days of the year. If you leverage Black Friday or Small Business Saturday to boost sales this quarter (and you should), it’s time to get cracking with your preparations. Decide What You Want to Promote Defining your promotions strategy […]
Weekend Checklist for Small Business Owners
With the long hours, frustrations of managing employees, payroll and the occasional setback, it’s hard enough being a small business owner – let alone an efficient one. With the many hats needed to be worn, it’s easy to miss something. With the advent of the Internet and search engines, you now also need to maintain […]
How to Leverage Cross Selling In Your Small Business
Have you ever ordered something from Amazon and noticed other options in the “Customers Who Bought This Item Also Bought” section? The general idea is that a person looking for a $120 smartphone may not readily buy a $520 phone, but will appreciate a combo deal on a screen guard, protector case and MicroSD card […]
How to Keep Employees Happily Motivated in Your Small Business
Are you tired of seeing your employees churn through and leave your company after a few months or a year? Sorry to say, but it might be how you handle your staff that’s causing them to leave. It’s your job as the business owner and manager to adopt managerial habits that will help you have […]
How to Get Unstuck in Your Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Barry Moltz, @BarryMoltz. Barry is a small business expert, consultant and author with over 20 years of small business experience. […]
How to Use Loyalty to Quadruple Your Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Misty Young, the @Restaurant_Lady. Misty Young is the owner of Squeeze In, a privately owned Lake Tahoe, California-based restaurant chain known for […]
Four Old-School Ways To Boost Your Productivity
Ever wonder how you can boost your productivity? Chances are the answer is yes. Boosting your productivity would make it possible for you to achieve your goals in record-breaking time. The entire idea of record-breaking goal achievement is perfectly encapsulated in The 12 Week Year which introduced the idea of getting goals done in 12 […]
How and When to Protect Your Intellectual Property in Your Small Business
Every business starts out from an idea. No matter where you are in the stage of solidifying your business idea or executing your business plan, intellectual property is a substantial part of the plan and you want to timely and correctly protect this valuable asset, especially as you try to get your endeavor off the […]
How to Arbitrate Small Claim Disputes
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my interview with @ArbiClaims. Stephen Kane is a start up and small business attorney who got tired of getting calls from people he couldn’t help, i.e. […]
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