As 2024 winds down, it’s the perfect moment to reflect on my year's most transformative podcasts. These standout episodes, curated by me, the one and only SmallBizLady, offer unmatched insights to fuel your entrepreneurial journey. As a champion for small business owners, I am on a mission to end small business failure, and these podcasts are a testament to that commitment. … ⟶
Listen Now 🔊The SmallBizChat Podcast: Hit It or Quit It with Dr. Verneka Murphy, Marcia Layton Turner, and Sharon Manker
In this episode, Melinda Emerson welcomes back guests Dr. Verneka Murphy, Marcia Layton Turner, and Sharon Manker for an engaging discussion on tried-and-true marketing strategies and impactful business literature. Dr. Verneka Murphy, is a premium finance expert and business leader. As CEO of Multimillionaire Consulting Group (MCG), she specializes in transforming … ⟶
Listen Now 🔊The SmallBizChat Podcast: How to Leverage Supplier Diversity to Grow Your Business with Sharon Manker
In this episode, Melinda Emerson introduces guest Sharon Maker, an expert in supplier diversity. Sharon shares insights from her career path, emphasizing the importance of positioning small businesses for opportunities with large companies. The discussion highlights major certifying bodies crucial for small businesses seeking to enhance their marketability and … ⟶
Listen Now 🔊The SmallBizChat Podcast: How to Write and Publish a Book with Marcia Layton Turner
In this episode, Melinda Emerson welcomes Marsha Layton Turner to discuss the world of ghostwriting and its significance for business leaders. Marsha shares her journey into ghostwriting, highlighting the benefits of writing a book to enhance credibility and authority in business. The conversation explores the differences between traditional publishing and self-publishing, … ⟶
Listen Now 🔊The SmallBizChat Podcast: What is Premium Financing with Dr. Verneka Murphy
In this episode, Melinda Emerson is joined by Dr. Verneka Murphy to explore the concept of becoming your own bank through premium finance. The discussion begins with an overview of how life insurance plays a crucial role in this financial strategy. Dr. Murphy delves into the potential risks and impacts of premium financing on estate planning, providing listeners with a … ⟶
Listen Now 🔊The SmallBizChat Podcast: It’s Your Make It Season with Melinda Emerson
In this episode, Melinda Emerson delves into the challenges posed by current economic pressures and how small business owners can adapt. The discussion covers the importance of reassessing revenue models and the potential of leveraging AI in business operations. Emphasis is placed on maintaining a resilient mindset and setting clear business goals. The conversation shifts to … ⟶
Listen Now 🔊The SmallBizChat Podcast: Hit It or Quit It with Joanne Eriaku, Yvonne E.L. Silver, and Dr. Robert Needham
In this episode, Melinda Emerson welcomes back guests Joanne Eriaku, Yvonne E.L. Silver, and Dr. Robert A. Needham, JD, for an engaging discussion on tried-and-true marketing strategies and impactful business literature. The conversation kicks off with each guest sharing their favorite old school marketing tips, followed by a lively discussion on the best business books they've … ⟶
Listen Now 🔊The SmallBizChat Podcast: How to Select a Franchise Business with Dr. Robert Needham
In this episode, Melinda Emerson is joined by Dr. Robert A. Needham to explore overcoming economic slavery and fear in entrepreneurship. They discuss the advantages and downsides of franchising and highlight the importance of maintaining a high gross margin in business. Dr. Needham shares his best business advice, providing listeners with valuable insights for navigating the … ⟶
Listen Now 🔊The SmallBizChat Podcast: How to Have 300% Increase in Sales Connections with Yvonne E.L. Silver
In this episode, Melinda Emerson is joined by Yvonne E.L. Silver, who shares her expertise on sales strategies tailored for women entrepreneurs. They discuss the art of influence in sales and effective methods for approaching potential sales targets. Yvonne highlights common sales mistakes and provides valuable advice for small business owners to overcome them. Yvonne E.L. … ⟶
Listen Now 🔊The SmallBizChat Podcast: How to Leverage AI to Grow Your Business with Joanne Eriaku
In this episode, Melinda Emerson is joined by Joanne Eriaku, who brings her expertise in AI to the discussion. They explore common misconceptions about AI and its practical applications for small businesses. Joanne outlines steps for implementing AI effectively while emphasizing the importance of data security. The conversation also delves into the challenges, risks, and … ⟶
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