Succeed As Your Own Boss

ENDING SMALL BUSINESS FAILURE

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The SmallBizChat Podcast: Bringing Joy Into Your Marketing with M. Shannon Hernandez

May 11, 2023 By Melinda Emerson Leave a Comment

Bringing Joy Into Your Marketing with M. Shannon Hernandez featured image

M. Shannon Hernandez is ALL ABOUT THAT JOY in life and biz. She is specifically known around the globe for The Content Personality® Wheel and is the Founder of Joyful Business Revolution™, a business growth strategy, and consultancy company that works with brick-and-mortar or online service-based business owners. Shannon and her team specialize in joyful business growth … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: building your email list, business growth solutions, Content Personality®, Joyful Business Revolution™, organic marketing

The SmallBizChat Podcast: 200th Episode: Weathering the Storm with Melinda Emerson

May 4, 2023 By Melinda Emerson Leave a Comment

200th Episode: Weathering the Storm with Melinda Emerson Featured Image

  For the 200th Episode of the SmallBizChat, I wanted to discuss weathering the storms of life and business. It is after the rain that the flowers grow and prosper. The same is true for your business. Today we discuss how to weather those storms and become stronger in the aftermath. Listen in for an exciting announcement at the end. “Sometimes storms are … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: innovative idea, new vision, small business, small business owners, storms of life and business

The SmallBizChat Podcast: Hit It & Quit It with Melina Palmer, Christy Ford & Tracey L. Gordon

April 27, 2023 By Melinda Emerson Leave a Comment

Hit It & Quit It with Melina Palmer, Christy Ford & Tracey L. Gordon Featured Image

  Melina Palmer is the founder and CEO of The Brainy Business, which provides behavioral economics consulting to businesses of all sizes worldwide. Her podcast, The Brainy Business: Understanding the Psychology of Why People Buy, has downloads in over 170 countries and is used as a resource for teaching applied behavioral economics to many universities and businesses. … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: behavioral economics, local business, making a will, marketing, small business tips

The SmallBizChat Podcast: Protecting Your Business Assets for Future Generations with Tracey L. Gordon

April 20, 2023 By Melinda Emerson Leave a Comment

Protecting Your Business Assets for Future Generations with Tracey L. Gordon social image

Tracey Gordon has served as a pillar of change for Philadelphian constituents for over 20 years. Her organizing and legislative success as a block captain and committeewoman in her modest Southwest Philadelphia neighborhood have propelled her from the ranks of local grassroots leadership and advocacy to an established city-wide activist. Now she serves at Philadelphia’s first … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: generational wealth, inheritance fees, making a will, securing your assets, transfer of wealth

The SmallBizChat Podcast: Franchising Forward with Your Small Business with Christy Ford

April 13, 2023 By Melinda Emerson Leave a Comment

Franchising Forward with Your Small Business with Christy Ford featured Image

Christy Ford is the co-founder of The Scout Guide. She started her career as a photographer and later moved to Charlottesville, opening a Georgian antique and home store with her mother. As the business grew, Christy realized there was a lack of successful advertising opportunities for local small businesses. She was driven to find a solution, so The Scout Guide was born. Today … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: branding, franchise, franchising, local business, small business

The SmallBizChat Podcast: Behavioral Economics – Why Your Customer Does What They Do – with Melina Palmer

April 6, 2023 By Melinda Emerson Leave a Comment

Behavioral Economics - Why Your Customer Does What They Do - with Melina Palmer social image

Melina Palmer is the founder and CEO of The Brainy Business, which provides behavioral economics consulting to businesses of all sizes worldwide. Her podcast, The Brainy Business: Understanding the Psychology of Why People Buy, has downloads in over 170 countries and is used as a resource for teaching applied behavioral economics to many universities and businesses. She teaches … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: b2c buyers, behavioral economics, customers, pricing, small business mistakes

The SmallBizChat Podcast: Hit It & Quit It with Brian Johnson, Christine Noh & Jy Maze

March 30, 2023 By Melinda Emerson Leave a Comment

Hit It & Quit It with Brian Johnson, Christine Noh & Jy Maze social image

  Brian Johnson is the CEO of Main & Johnson, a business consulting and coaching company based in Charlotte, NC, aimed at seeing small and medium-sized businesses thrive, not just survive. Main & Johnson partners with business owners to bridge the gap between what success they had and the success they seek. Brian and his team specialize in project-based … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: ecommerce, marketing, small business logistics, small business owners, small business tips

The SmallBizChat Podcast: Bringing in Industry Experts to Go Further Faster with Jy Maze

March 23, 2023 By Melinda Emerson Leave a Comment

Bringing in Industry Experts to Go Further Faster with Jy Maze Featured Image

  Jy Maze is a speaker, author, and community advocate. She's the CEO of Maze Freight Solutions, a third-party logistics service based in Overland Park, Kansas. Maze Freight Solutions provides logistical services, including one or more elements of commercial procurement, supply chain management, and fulfillment activities for all sizes and categories of enterprises. Jy … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: grow your business, grow your small business, industry experts, local small business associations, mentors

The SmallBizChat Podcast: Building and Running a Strong Family Business with Christine Noh

March 16, 2023 By Melinda Emerson Leave a Comment

Building and Running a Strong Family Business with Christine Noh 1200 x 1200

Christine Noh owns Nohble, a sneaker and streetwear retailer with locations in New York and New Jersey. She started her professional career in investment banking at JPMorgan Chase and left investment banking to pursue her entrepreneurial passion. In 2013, she opened Nohble's flagship location in Newark, New Jersey. In 2014, she moved her offices to a 30,000-square-foot … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: business team, family business, manage family business, second-generation business owner, small family business

The SmallBizChat Podcast: Growing Your Business in Uncertain Times with Brian Johnson

March 9, 2023 By Melinda Emerson Leave a Comment

Growing Your Business in Uncertain Times with Brian Johnson 1200 x 1200

Brian Johnson is the CEO of Main & Johnson, a business consulting and coaching company based in Charlotte, NC, aimed at seeing small and medium-sized businesses thrive, not just survive. Main & Johnson partners with business owners to bridge the gap between what success they had and the success they seek. Brian and his team specialize in project-based consulting, … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: become a small business owner, business plan, project-based consulting, small business, small business strategy

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We’re proud to be part of the Mediaplanet Empowering Small Business campaign! The COVID-19 pandemic brought hardship and ruin on the nation’s small businesses, but there’s now reason for hope. Learn about the resources, support, and tools available to help your small business bounce back and grow stronger than ever by picking up a copy of the campaign in USA Today and reading it online here.

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Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

How AI is Changing Branding & Marketing with Chris Carr featured image

The SmallBizChat Podcast: How AI is Changing Branding & Marketing with Chris Carr

In 2001, Chris Carr launched a start-up in his spare time – a marketing company called Farotech. What started primarily as a web design firm quickly grew into a comprehensive digital marketing agency specializing in helping clients in the healthcare, orthopedics, manufacturing, SaaS, and cybersecurity fields see explosive growth through a proven marketing system.  Since […]

Fix Your Business Q&A Video

Recent Posts

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  • September 2023 #SmallBizChat: How to Grow Revenue With Your Website and Manage the Content Beast
  • The SmallBizChat Podcast: Strategy to Reach Your True North with Jimmy Newson
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