Businesses large and small are facing many choices to connect with customers. Analytics can be helpful in making marketing choices, but many businesses struggle with where to begin with the reports they see in the Google analytics. If you or your business team members feel a bit intimidated in choosing which data reports to start […]
Bookkeeping 101: Assets vs. Liabilities
In the past 10 years, two different and seemingly unrelated forces rocked our world. One was the internet, which has become popular and a household item. The other was the economic upheaval experienced by most of the countries on our planet. The convergence of those two forces gave rise to another form of business, one […]
How to be Better On-Camera in Your Marketing Videos
Every week asSmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @RuthSherman Ruth prepares business leaders, politicians, celebrities, and entrepreneurs to leverage critical public speaking opportunities including keynotes, webcasts, road shows, awards presentations, […]
15 Things I’ve Learned in 15 Years in Business
I haven’t had a paycheck job in 15 years and as a small business owner for all that time, I have had the opportunity to learn quite a few lessons. Though some of them were more expensive than others, I still wouldn’t trade it for the world. I am grateful to be a small business […]
How to Hire a Lawyer For Your Small Business
One of the first professional service providers you’ll need in your small business is an attorney. You need to consult with your attorney to develop contracts, review lease agreements, and make any decisions that involves your risk and businesses liability. The first conversation you’ll want to consult with a legal advisor is about your business […]
Ask SmallBizLady: When you started your business, how did you generate leads?
This question came to me from one of my fans on LinkedIn. When you are initially starting a small business, one of the most important things you must do is cultivate your network. At least 12 months before launching your business you must build up your personal network and start attending networking functions. Reach out […]
How to Become a Small Business Catalyst in 2013
It’s always best to be someone who makes good things happen. This creates energy, activity, goodwill and ultimately, results and success. When you are a catalyst, you live by the code “Give to Get.” You draw so much opportunity to you because of what you do. So, are you a catalyst? A catalyst is a “person whose talk, […]
A Gift For You For Christmas
This is Christmas Day, and to all my loyal readers — I have a gift for you. My three most popular ebooks I offer you today for free. 20 Tips to Jumpstart Twitter. You all know that Twitter is my favorite social networking site, and now I’m giving you a helpful tool to dive into […]
5 Easy Ways To Improve Your Small Business Cash Flow Now
Whether the economy stinks or not, there will always be small businesses that are struggling along chasing the ever elusive cash flow. It’s a universal problem that gets aggravated with the cycles of the economy. Some small businesses can survive a downturn in cash flow, but many will wither and die because they wait too […]
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