It’s so easy to confuse your target market with your niche, but it’s one of those things that once you get it straight in your own head, it will be so much easier to develop a message that resonates with your target audience. Many entrepreneurs make the mistake of targeting too broad a pool of potential […]
Effective Emails That Save Time
As a Professional Organizer, I’ve heard all sorts of excuses about email. Still, my all time favorite is when I called a new client and asked if they had received my email. “Oh, sorry about that, I declared email bankruptcy and deleted everything in my inbox. I do this about twice a year. If it’s […]
Ask Smallbizlady: Why Do Small Businesses Fail?
Every Friday, I answer your small business questions in a video blog segment called Ask SmallBizLady. This week, we are taking on the question why do so many small businesses fail? Here are the 5 Top Reasons Small Businesses Fail No Life Plan No Network Not Saving Enough Money Upfront No Niche Customer No Fiscal Discipline […]
Help @Smallbizlady, My Client Doesn’t Value My Expertise
Dear Smallbizlady, Whenever I try to give professional advice to my client, she dismisses my opinions and goes with her own ideas. What should I do? If you know that you are an expert and that your advice is sound, do not allow your client’s behavior to weaken your confidence in your business. Instead, examine […]
Time For Your Small Business Checkup!
During the year, you go to the doctor for a checkup and you also bring your car to the mechanic for a tune up. But what about your small business? Have you thought about giving it a checkup also? You should always know the status of your business’ financial health, how well it is doing […]
Are You Ready to Get Serious About Your Business?
I meet people all the time who will offer me their business idea as soon as they hear I’m a small business coach. I have heard it all, and here’s a secret – everyone has good ideas. I rarely hear a business concept that I think is terrible. Most people walk around with those ideas […]
Ask SmallBizLady: How Do I Stay Motivated as an Entrepreneur?
Every Friday, I answer your small business questions in a video blog segment called Ask SmallBizLady. This week, we are taking on the question: How do I Stay Motivated as an Entrepreneur? I think there are three things you need to help you stay motivated as you run your small business! 1) Only have positive people […]
Your Life Plan and Your Small Business
In America, when you announce that you want to start a small business, most people will start talking about how you should write a business plan first. I generally agree with this advice – every small business does need a plan, however it is my belief that there are a few steps that should be […]
3 Technology Tools For Your Small Business
I love to share great free resources that can save you time and money in your small business. Here are a few free software suggestions that I’m sure you’ll find beneficial to your business. If you embrace technology tools you’ll be amazed how much more efficient you will be each day. My three great […]
Ask SmallBizLady: What’s the Best Business Advice I’ve Ever Gotten?
Every Friday, I answer your small business questions in a video blog segment called Ask SmallBizLady. This week, we are taking on the question: What’s the best business advice I’ve ever received? Be good to your customers! It’s cheaper to keep a customer than to find a new one. Keep in touch with your customers. Ask […]
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