Marketing is one of the most critical components of your business’ success. You may have a fantastic product or service, but if customers are not aware it exists, there’s no point to being in business. In order to make sure your product is exposed to consumers, you need to develop a robust marketing plan […]
Do You Know Where Your Money Is?
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my interview with @HollySignorelli. Holly Nicholas Signorelli, CPA, The Money Therapist™ has 26 years of experience and is the owner of a boutique firm that […]
3 SEO Tactics Could Get You Kicked Out of Google
Guest Article Ever dabbled in SEO before? You know, Search Engine Optimization? It’s a way to use content to try to get more organic traffic from search engines like Google. If you have, you might have experience with the spectrum that is everything you can do to allegedly help your site rise in the search […]
Five Free Resources for Making Infographics
By now we have all heard (and maybe even repeated) the axiom that visuals increase audience engagement. However, using sources like Shutterstock or Getty Images for attractive visuals is only part of the equation. Infographics are another source of visual communication and have the advantage of being portable, linkable, and able to break down complex […]
Who is on #SmallBizChat July 2015
#SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss. Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter. Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join […]
Alternative Resources to Fund Your Tech Start-up
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my interview with @PowerMovesNOLA. Veteran investment executive and entrepreneur Earl Robinson has been named President, and economic development expert September Hargrove has been named […]
What Every Small Business Should Know About Digital Crime
Guest Article It seems like every few weeks has revealed another major hacking case, where a group of malicious agents break into the computer system of a major company or government agency and steal the personal information of workers or customers. All kinds of companies seem to be at risk for these kinds of attacks, […]
SmallBizLady’s 5 Favorite Cloud Computing Tools
I’m a firm believer in working smarter, not harder. That’s why you’ve gotta love all the cool cloud computing tools that have popped up over the past several years. Now, I’m no expert, and there are certainly more tools than I have time to cover in a single blog post, but I want to share […]
Creating Business Plans that Actually Get Financed
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my interview with @bizplangirl. Cheree Warrick writes business plans for companies seeking funding from banks and angel investors. Her book, “Creating Business Plans that […]
How To Turn Pain Into Purpose, Then Profit!
Guest Article Pain. It’s a taboo subject that one rarely wants to discuss, let alone dwell on. As we go along our life journey, at some point along the way, we all will inevitably have to confront it, deal with it, get through it and learn from it. As a two-time, stage four breast cancer […]
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