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You are here: Home / Archives for Melinda Emerson

SmallBizLady’s 5 Favorite Posts of 2012

January 1, 2013 By Melinda Emerson 1 Comment

I blog for the people. I have wanted to be a professional writer since the 8th grade, and I feel blessed and privileged that I am able to live my dream. I love telling great stories about small business owners who work hard every day. My mission is to end small business failure so am […]

Filed Under: Become Your Own Boss Tips, Business Inspiration Tagged With: business planning, small business

5 Marketing Tips to Keep More Customers in 2013

December 31, 2012 By Melinda Emerson 1 Comment

I’m a customer relationship management (CRM) guy and have been for the better part of the last ten years. These systems help small businesses automate marketing processes to more efficiently close deals, and do a better job of building customer relationships. With more small businesses turning to CRM apps and services to help with marketing […]

Filed Under: 31 Ways to Boost Your Small Business, Branding & Marketing, Guest Articles Tagged With: @BrentLeary, #Boost2013, Brent Leary, CRM

How to Make Sure You Take a Vacation From Your Small Business in 2013

December 30, 2012 By Melinda Emerson 2 Comments

For most of you who have any kind of entrepreneurial spirit, you are a driven individual. You are driven by your dream, your goals, your heart’s desire, perhaps by proving yourself to yourself or to someone else, and moved by what you will be able to provide for those you care about. As you have […]

Filed Under: 31 Ways to Boost Your Small Business, Business Inspiration, Guest Articles Tagged With: @martinamcgowan, #Boost2013, entrepreneur, Martina McGowan, small business success

How to Refresh Your Small Business Elevator Pitch for 2013

December 29, 2012 By Melinda Emerson 12 Comments

When you are in business, you are selling yourself as much as you are selling your products and services.  One of things that you might want to update as you head into the New Year is how you introduce yourself. Some call it your 30 second commercial; some call it a value proposition or your […]

Filed Under: 31 Ways to Boost Your Small Business, Branding & Marketing, Guest Articles Tagged With: @BlueprintSMS, #Boost2013, elevator pitch, Karin Bellantoni, small business tips

How to Become a Small Business Catalyst in 2013

December 28, 2012 By Melinda Emerson 6 Comments

It’s always best to be someone who makes good things happen. This creates energy, activity, goodwill and ultimately, results and success. When you are a catalyst, you live by the code “Give to Get.” You draw so much opportunity to you because of what you do. So, are you a catalyst? A catalyst is a “person whose talk, […]

Filed Under: 31 Ways to Boost Your Small Business, Branding & Marketing, Guest Articles Tagged With: @DeborahShane, #Boost2013, Deborah Shane, entrepreneur, small business info

8 Best WordPress Plugins For Your Small Business Website

December 27, 2012 By Melinda Emerson 30 Comments

Whenever I build a WordPress website for my small business clients, I always include my personal list of the eight best WordPress plugins as part of the package. That’s because an “out-of-the-box” WordPress site is missing some key pieces of functionality; pieces that need to be there for your small business website to succeed. That’s […]

Filed Under: 31 Ways to Boost Your Small Business, Guest Articles, Technology Tagged With: @MattSMansfield, #Boost2013, best wordpress plugins, Matt Mansfield, premium wordpress plugins, top wordpress plugins, wordpress plugin

7 Things You Need to Know to Attract Corporate Sponsorship in 2013

December 26, 2012 By Melinda Emerson 1 Comment

Poet Edith Lovejoy Pierce said “We will open the book. Its pages are blank. We are going to put words on them ourselves. The book is called Opportunity and its first chapter is New Year’s Day”. The New Year represents a new opportunity to increase the visibility and income of your small business. No matter what you […]

Filed Under: 31 Ways to Boost Your Small Business, Grow Your Business, Guest Articles Tagged With: @AnishaRKeeys, #Boost2013, Anisha Robinson Keeys, business planning, sponsorship. funding

A Gift For You For Christmas

December 25, 2012 By Melinda Emerson 4 Comments

This is Christmas Day, and to all my loyal readers — I have a gift for you.  My three most popular ebooks I offer you today for free. 20 Tips to Jumpstart Twitter. You all know that Twitter is my favorite social networking site, and now I’m giving you a helpful tool to dive into […]

Filed Under: 31 Ways to Boost Your Small Business, Grow Your Business Tagged With: #Boost2013, business planning, small business info

How to Go from Employee to Entrepreneur in 2013

December 24, 2012 By Melinda Emerson 8 Comments

Wouldn’t it be great if Oprah showed up at your door tomorrow with a check for $100,000 to use to quit your job and start your business tomorrow? If that’s your master plan for going from employee to entrepreneur, in the words of Aerosmith “Dream On!” Unless you have a brilliant tech start-up idea and […]

Filed Under: 31 Ways to Boost Your Small Business, Business Inspiration, Guest Articles Tagged With: @TaiGoodwin, #Boost2013, employee to entrepreneur, entrepreneur, Tai Goodwin

How to Hire Effectively in Your Small Business

December 23, 2012 By Melinda Emerson 2 Comments

When is it the right time to bring on a part time or full time person in your business? Are you ready to move past happen stance or inconsistent support? Have you considered what to consider as you interview each candidate? Does the person bring energy into the room upon arrival? Not everyone has to […]

Filed Under: 31 Ways to Boost Your Small Business, Grow Your Business, Guest Articles Tagged With: @SweetieBerry, #Boost2013, build a team, hiring employees, small business tips

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Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to License and Sell Your Content with Mitch Axelrod

In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

Fix Your Business Q&A Video

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