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You are here: Home / Archives for Melinda Emerson

The SmallBizChat Podcast: Uncomplicate Your Financials with Ellen Rohr


February 6, 2020 By Melinda Emerson Leave a Comment

Uncomplicate Your Financials with Ellen Rohr
 Featured Image

Ellen Rohr is a financial expert dedicated to making business “uncomplicated.” She is the founder of venture capital and consulting company Bare Bones Biz, president of Zoom Drain and Sewer, LLC, and president of Benjamin Franklin, The Punctual Plumber, where she increased sales by $40 million in under two years. As a thought leader in […]

Filed Under: The SmallBizChat Podcast Tagged With: business financials, confusing financial statement, financial reports, financially responsible, profits, revenue, small business finances

5 Things Online Entrepreneurs Must Learn to Stay Ahead of Competition

February 4, 2020 By Melinda Emerson Leave a Comment

COMPETITION - DIGITAL MARKETING STRATEGY

Often, we get asked by entrepreneur online business owners, “how do I beat the competition and steer ahead.” It’s a question that has remained the center of debate for many years. Businesses invest intensely to achieve their competitive edge but sometimes no matter how good their product is or how big of a name they […]

Filed Under: Branding & Marketing, Guest Articles, Starting A Small Business Tagged With: business competition, digital marketing strategy

Managing Difficult Clients

February 3, 2020 By Melinda Emerson Leave a Comment

Managing Difficult Clients open graph

Does this sound familiar… ”How many 16 hour days is this project going to take?”  “My client has saboteurs working with me on this project,”  “This project started with an unrealistic deadline and has gotten crazier every day since.”  If you have said any of these phrases out loud to yourself recently – you are […]

Filed Under: Customer Service, Your Small Business Tagged With: business success, difficult clients, extremely demanding clients, good customer, please a client

The SmallBizChat Podcast: Scaling SmallBiz: Be All In! with David Weiss


January 30, 2020 By Melinda Emerson Leave a Comment

Scaling SmallBiz_ Be All In! with David Weiss
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David Weiss is a New York City-based entrepreneur and co-founder of Selffee, a brand activation company with products including edible photo booths and edible selfies. Before his work at Selffee, David served as a sales executive for Fashion Avenue Knits, collaborating with merchandisers and designers in the development of brand apparel lines while also overseeing […]

Filed Under: The SmallBizChat Podcast Tagged With: brand positioning, building a brand, growing and scaling your business, making connections, networking, sales outreach, Selffee

The Battle for Traffic through SEO and Social Media Marketing

January 28, 2020 By Melinda Emerson Leave a Comment

The Battle for Traffic through SEO and Social Media Marketing Open Graph

 You may face a dilemma when you want to gain more traffic to your site as to whether you should focus on organic SEO or go for SMM or Social Media Marketing. Moreover, with advanced SEO reigning supreme now in the social media marketing landscape, this choice seems to be harder to make. Ideally, experts […]

Filed Under: Social Media, Your Small Business Tagged With: Google ranking, SEO, seo techniques, smm, social media marketing

How to Leverage Live Streaming to Grow Your Business

January 27, 2020 By Melinda Emerson Leave a Comment

Live streaming OG

Video is the #1 marketing tool for small businesses today, and live video is even more powerful. Live streaming has evolved to where you can be live on almost any platform. Social media platforms like Facebook, YouTube, Twitter, Instagram, LinkedIn, TikTok, and Snapchat offer live streaming capabilities. According to Wikipedia, live streaming refers to online […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: facebook live video, how to use video for small business, live streaming, using video in a small business, video blogging

January 2020 #SmallBizChat: Refreshing Your Brand for 2020, Planning for Retirement, and Operating at Peak Performance

January 23, 2020 By Melinda Emerson Leave a Comment

January 2020 #SmallBizChat OG

#Smallbizchat LIVE is a monthly video chat where small business owners can get answers to their questions. The focus of #Smallbizchat LIVE is to end small business failure by helping participants succeed as your own boss.  Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook Page, […]

Filed Under: SmallBizChat, SmallBizChat Live+ Tagged With: financial future, peak performance, rebranding, Retirement, social media updates

Boost Your Business Growth With Great Online Listings

January 21, 2020 By Melinda Emerson Leave a Comment

Boost Your Business Growth With Great Online Listings FeaturedImage

Scaling your small business is the goal behind most entrepreneurial endeavors. But boosting your business growth isn’t going to happen overnight. It takes effort and time and building your customer base so you can see an increase in sales growth.  This means you need to keep selling to your current customers and get the attention […]

Filed Under: Grow Your Business, Your Small Business Tagged With: attract more customers, customers, online listings, product listings, storytelling

10 Bible Verses Small Business Owners Need For 2020

January 20, 2020 By Melinda Emerson Leave a Comment

10 Bible Verses Small Business Owners Need for 2020 Open Graph

Happy 2020 my faithful readers. On this MLK Day, oh taste and see what God has in store for you in this new year. I am blessed that this is the 10th year that I have published a blog post on business bible verses. When you carry God in your heart, how can you be […]

Filed Under: 10 Things Lists, Business Inspiration Tagged With: 10 bible verses, bible verses, Bible verses for Entrepreneurs, business bible verses, business success

The SmallBizChat Podcast: Why Small Businesses Fail

January 16, 2020 By Melinda Emerson Leave a Comment

Why Small Businesses Fail Featured Image

As the SmallBizLady, one of the saddest things in the world to me is to see a small business go out of business. To drive down the road and see small businesses with “For Rent” or “Everything Must Go!” signs in the windows of their establishment. My mission is about empowering you – giving you […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: Be Your Own Boss, be your own boss tips, before starting a business, business idea, business plan, life goals, start your business

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to Have Maximum Impact in Your Business with Tara Landes

In this episode, Melinda Emerson is joined by Tara Landes to explore the multifaceted role of a business president. Tara discusses the impact and priorities that come with the position, emphasizing the importance of balancing day-to-day operations with strategic planning. The conversation covers effective hiring and team-building strategies, highlighting the role of leadership and the […]

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