Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Chris Daniel, @consultnjeans. Chris is the Consultant in Jeans, a consultant, coach and author based in the DC area. His new book, […]
Do You Run Your Business as if it’s For Sale?
Even if you have absolutely no plans to sell in the near or far future, you should keep your business in sale-ready shape. For one thing, running a business so attractive and competitive that someone would want to buy it is more rewarding – personally and financially – than running a business that’s in constant […]
6 Advanced Facebook Marketing Techniques
Facebook is the world’s most popular social network. With more than 950+ million users, chances are your target customer is using Facebook. More than 7 million apps and websites integrate with Facebook. The question is, are you leveraging it the right way for your small business? In order to get the most from Facebook, it’s […]
Using Data to Run Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Chris Myers @BodeTree. Chris is the co-founder & CEO of BodeTree. Prior to founding BodeTree, he played a key role on the […]
How to Use Web Analytics to Support Your Small Business
Businesses large and small are facing many choices to connect with customers. Analytics can be helpful in making marketing choices, but many businesses struggle with where to begin with the reports they see in the Google analytics. If you or your business team members feel a bit intimidated in choosing which data reports to start […]
Cultivating A Sales Lead
Does your business depend on personal selling for revenue? In a store front enterprise or mass-market/internet approach, you generally build your business through a pricing/quality service strategy or providing something unique in the marketplace. Customers come to your store or website because they already have an interest in what you are selling and then it […]
How to Kickstart Your Small Business Success
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Maria Stevens, @smallbizchatter. Maria is a seasoned entrepreneur, business strategy coach and professional speaker. Her areas of expertise include small […]
How to Craft a Killer Business Model
Do you have a solid business model or a glorified hobby? Your business model is how your company operates and makes money. The heart of any business is its offering, but the business model is wrapped around the product or service, completing the picture and generating revenue. Most entrepreneurs come from a skilled background. Many […]
SmallBizLady: How Do I Set Pricing?
Dear SmallBizLady, I just purchased a daycare center. Should I offer the returning customers the existing price or my higher pricing? Tomika Robertson A Giants Preschool LLC One of the great things about buying a daycare or any existing business is that you already have cash flow. If you are taking over a daycare center, […]
How to Generate Passive Income From Your Website
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Pat Flynn @PatFlynn. Pat started doing business online in 2008 after he was laid off from a dream job in the […]
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