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How to Use the Power of Pinterest

May 24, 2012 By Melinda Emerson 6 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Jennifer Abernethy America’s Premier Social Business Stylist @SalesLounge.   Jennifer is the author of the ever popular Complete Idiot’s Guide to Social Media […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat, Social Media Tagged With: pinterest, SmallBizChat, social media

Join Us Tonight for the #SmallBizChat Get Your Book Giveaway

May 23, 2012 By Melinda Emerson

  Today at 2 p.m. ET, the Verizon Small Business Center ( http://business.verizon.net ) will present a free webinar, offering tips for small- business owners to protect their business in the event of a disaster. The webinar will feature two executives from Firestorm, a leader in business continuity planning vulnerability analysis, risk mitigation and crisis […]

Filed Under: Grow Your Business, Melinda Emerson @SmallBizLady Tagged With: SmallBizChat, Verizon Small Business

How to Keep People From Leaving Your Website

May 22, 2012 By Melinda Emerson 5 Comments

It doesn’t matter how much website traffic you’re getting, if those visits aren’t yielding positive results for your business, what is the point? After spending time, energy, money and love on your website it can be frustrating when it doesn’t start paying you back. Here are a few ways to diagnose what’s happening and how […]

Filed Under: Branding & Marketing, Guest Articles, Technology Tagged With: calls to action, Jessica Shailes, website management, website traffic

National Small Business Week is Here!

May 21, 2012 By Melinda Emerson 3 Comments

America’s #1 Small Business Expert Joins the New York Times. I am excited to announce that I am joining the writing team at the You’re the Boss section of The New York Times. Premiering this May, my column on social media and small businesses will run weekly on the blog centered on small business ownership […]

Filed Under: Grow Your Business, Melinda Emerson @SmallBizLady, SmallBizChat, Your Small Business Tagged With: FedEx, Jennifer Abernethy, national small business week, New York Times, SmallBizChat, social media marketing, Verizon Small Business

How to Get Paid What You Are Worth

May 17, 2012 By Melinda Emerson 4 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Alfred Edmond @AlfredEdmondJr is SVP/Editor-at-large of Black Enterprise. He is a content leader, brand representative and expert resource for all media platforms under […]

Filed Under: Cash Flow & Finance, SmallBizChat, Starting A Small Business Tagged With: Black Enterprise, money, pricing, SmallBizChat

Managing The Stress In Your Small Business

May 15, 2012 By Melinda Emerson 3 Comments

When you put out your shingle that says open for business, you immediately take on 10-14 jobs all at once. Even the best multi-tasker, can become a spaghetti brain at times, especially when everything happens all at once. How you handling stress is a key ingredient in your long-term success in business. Here is a […]

Filed Under: Guest Articles, Your Small Business Tagged With: managing stress, small business, small business tips

Should You Have Good Pricing or Great Pricing?

May 14, 2012 By Melinda Emerson 3 Comments

Should you have good pricing or great pricing? Our first instinct is to have great prices that will permit us to crush the competition, gain market share and fuel fast growth. The usual problem is that great prices typically provide slim profit margins. Good pricing, however, over the long term, should create enough profitability to […]

Filed Under: Cash Flow & Finance, Grow Your Business Tagged With: business planning, pricing, small business, small business pricing, Update your pricing

How to Get Over Your Fear of Sales

May 10, 2012 By Melinda Emerson 1 Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Amy Palmer @Fearbustinsales http://twitter.com/fearbustinsales. Amy is a nationally recognized salesperson who helps business owners find a selling style that fits their personality […]

Filed Under: Grow Your Business, Q & A Interview, SmallBizChat Tagged With: sale planning, sales, sales coaching

How to Avoid Facebook Group Disasters

May 8, 2012 By Melinda Emerson 3 Comments

With Facebook reaching the 900 million mark, there should be no surprise that it is a terrific tool to use in the quest for business exposure. Joining a Facebook group seems to make sense; it’s a great way to expose your brand and/or find a new business opportunities. With countless groups on the social network […]

Filed Under: Guest Articles, Melinda Emerson @SmallBizLady, Social Media Tagged With: branding, facebook, social media

Presentation Communication – Your Quest to Impress

May 7, 2012 By Melinda Emerson 3 Comments

Sponsored Post All businesses depend on sending the right messages to their customers. Whether it is a brick and mortar office, retail store, online enterprise, a direct sales business or some type of consulting firm, you have one chance to make a first impression, and your business message must be clear. Customers will focus on […]

Filed Under: Branding & Marketing, My Recommendations, Technology Tagged With: customer communications, marketing, small business, xerox

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Latest #SmallBizChat

The SmallBizChat Podcast: How to Have Maximum Impact in Your Business with Tara Landes

In this episode, Melinda Emerson is joined by Tara Landes to explore the multifaceted role of a business president. Tara discusses the impact and priorities that come with the position, emphasizing the importance of balancing day-to-day operations with strategic planning. The conversation covers effective hiring and team-building strategies, highlighting the role of leadership and the […]

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