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How to Find a Manufacturer for Your Small Business Product?

December 12, 2011 By Melinda Emerson 2 Comments

I have been talking to quite a few small business inventors lastly, and the most common question that keeps coming up is how to find a manufacturer for your small business product. Most of the business owners in my network use foreign manufacturers, so that is where my advice is centered. Here are some tips […]

Filed Under: How to Start, Starting A Small Business Tagged With: factory, finding a manufacturer, foreign manufacturer, melinda emerson, product manufacturing, quality control policies, smallbizlady

How to Be a Small Business Success Q&A interview with Jay Goltz

December 8, 2011 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Jay Goltz @Jaysmallbiz Jay has started five “old school” businesses over the last 33 years, and wrote “The Street Smart Entrepreneur”. He […]

Filed Under: Grow Your Business, SmallBizChat Tagged With: small business, small business info, SmallBizChat, success tips

5 Tips to Create a Successful 2012 Marketing Budget

December 6, 2011 By Melinda Emerson 1 Comment

It isn’t 2012 just yet.  But that doesn’t mean you shouldn’t be planning for it.  For any business to be successful, it’s necessary to have a marketing budget.  And while next year seems like a far off notion today, there is no better time to start establishing how you’ll invest your marketing dollars.  Below are […]

Filed Under: Branding & Marketing, Grow Your Business, Women in Business, Your Small Business Tagged With: 2012, assess this year's budget, income column, marketing budget, Marketing Plan, melinda emerson, Morgan Leu Parkhurst, Plan for 2012, strategy

What Can Twitter Do For Your Small Business?

December 5, 2011 By Melinda Emerson 11 Comments

I signed up for a Twitter account three years ago, and it truly changed my life. My Twitter anniversary was on December 2nd, and I thought it might be helpful for me to explain what my goals were for the social network. Now is a perfect time to step up your game on Twitter or […]

Filed Under: Branding & Marketing, Grow Your Business, How to Start, SmallBizChat, Social Media Tagged With: content strategy, Getting started, jay goltz, melinda emerson, New York Times, SmallBizChat, smallbizlady, social media, social media goals, twitter

How to Inspire More Digital Referrals

December 1, 2011 By Melinda Emerson 1 Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed on Twitter from 8-9pm ET. This is excerpted from my recent interview with Howard Yermish @hyermish, an expert in Internet strategy, website development, speaker and private trainer. His new project, “More Digital Referrals” is […]

Filed Under: Branding & Marketing, SmallBizChat, Social Media Tagged With: networking, online networking, referrals, SmallBizChat, social networking, twitter

How to Build a One-Person Franchise Business

November 29, 2011 By Melinda Emerson Leave a Comment

The topic of equity isn’t exactly what I’d call, “top of mind,” with most of the prospective franchise owners that I work with as an advisor. Most of their energy is focused on things like potential locations for the franchises that they’re considering, or other minor details; like how much they’re going to make as […]

Filed Under: Branding & Marketing, Grow Your Business, How to Start, Melinda Emerson @SmallBizLady Tagged With: fixing the problem in your business, franchise, freanchise king, joel Libava, sell, small business, Solopreneurs, start-up, Visualize your business

12 Things To Do Before 2012

November 28, 2011 By Melinda Emerson 23 Comments

Today, kicks off the last three work weeks of the year. In addition to landing those key contracts and commitments and getting those holiday cards in the mail, it’s time to get your house in order in your small business. You want to be organized and  ready to do business heading to the new year. […]

Filed Under: Business Inspiration, Grow Your Business, My Recommendations Tagged With: 12 Things To Do Before 2012, 2012, clean out your inbox, Create 2012 Folders, determine, Develop signature content, export your contacts, get your house in order, melinda emerson, New Year, personal theme song, small business, smallbizlady, update, Update your pricing, Update your website

Creating a Business You Can Sell – Q&A with John Warrillow

November 23, 2011 By Melinda Emerson 3 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with John Warrillow @JohnWarrillow.    John is the author of Built to Sell: Creating a Business That Can Thrive Without You. Built to Sell […]

Filed Under: Grow Your Business, SmallBizChat Tagged With: Built to Sell, exit strategy, John Warrillow, melinda emerson, sell your business, smallbizlady

How to optimize search engine traffic on a time budget

November 22, 2011 By Melinda Emerson 3 Comments

Websites can require a considerable amount of time to be optimized. The inclusion of social media into search results means a website will probably go unnoticed without a marketing or social media campaign.  Creating a marketing effort is easy if you have a team. It can be daunting for small business owners that do not […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: compare your keywords, drive traffic, google analytics, keywords, melinda emerson, meta descriptions, meta tags, Optimization, pay per click, Pierre DeBois, PPC, search engine optimization, SEO

How Small Business Owners Can Take Better Advantage of the Internet #SmallBizChat Q&A

November 17, 2011 By Melinda Emerson 1 Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @MaishaWalker.  Maisha Walker, is an award-winning 13 year Internet industry veteran and the President of message medium, a New York firm that works […]

Filed Under: SmallBizChat Tagged With: internet marketing, SmallBizChat, social media

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