Grow Your Business Archives » Page 25 of 71

Tips for Crushing SEO in a Seasonal Business

September 29, 2020 By Melinda Emerson Leave a Comment

There’s search engine optimization, and then there’s seasonal SEO. One is a constant companion that deserves consistent attention and focus to drive traffic to your pages and visitors to your profiles. The other – when done correctly – can give you a sweet little bump depending on the time of year. Search engine optimization is […]

Ways to Find a Unique Selling Proposition for Your Small Business

September 28, 2020 By Melinda Emerson Leave a Comment

Even if your business has high-quality products and services, you can still get crowded out by the competition. Consumers may overlook your products and services if you don’t know how to communicate why they should come to you and not your competitors. This is where your unique selling proposition comes into play. It’s about looking […]

5 Steps to Plan Your Holiday Sales Strategy for an Early Holiday Season

September 21, 2020 By Melinda Emerson Leave a Comment

Labor Day just passed. Not only are kids back in school, but the holiday shopping season is fast approaching. But this year will be extra complicated. Due to the pandemic and shut down, supply chains are disrupted, and there are lots of cash flow shortfalls. A lot of small businesses have been trying to keep […]

Business Loans: How to Compare and Choose the Best One

September 15, 2020 By Melinda Emerson Leave a Comment

Being a business owner can be both a thrilling and anxious-filled experience. This is especially true for those who are about to start a new business, as they usually have numerous financial worries. In these scenarios, business loans can represent a helpful tool to address these problems. The process of getting a business loan is […]

7 Tips for Creating a Killer Investment Pitch

September 8, 2020 By Melinda Emerson Leave a Comment

Do you have a great product that you want to present to investors with an investment pitch? When I had to approach a venture capitalist for funding, I had sleepless nights. I wondered how to make a presentation that stands out. Investors regularly come across a ton of small business owners. How you differentiate yourself […]

How to Overcome Personal Challenges to Build a Successful Business

September 7, 2020 By Melinda Emerson Leave a Comment

Small business owners tend to be some of the toughest and most resilient people you’ll ever meet, but that doesn’t mean they don’t have personal challenges to overcome. But is there a secret to overcoming challenges in a small business? I had the opportunity to chat with Barbara Corcoran, Real Estate Mogul, Entrepreneur, and Shark […]

4 Overlooked Business Expenses for Startups and Why You Shouldn’t Ignore Them

September 1, 2020 By Melinda Emerson Leave a Comment

All startups make a checklist for business expenses. These lists generally include costs for incorporation, marketing, advertising, website development, employees’ salaries and benefits, rent, production, and insurance for the property. These are pretty standard costs that most businesses have to deal with. But there are other hidden costs that many startups tend to ignore or […]

Top 21 Best Small Business Podcasts

August 31, 2020 By Melinda Emerson Leave a Comment

Since the Pandemic hit, many small business owners are trying to balance work life and their home life. With kids back to school at the kitchen table and my numerous Zoom calls in a day, one of my great escapes is going for a walk and listening to a great podcast. I don’t do it […]

How to Prepare Your Small Business for Sale

August 10, 2020 By Melinda Emerson Leave a Comment

There is a lot of reason why business owners sell their business. Some of them are retiring and no longer want to run their business. Or some have been in a tight situation, and they need money. While a few soloprenuers have grown their business to the size, they can no longer manage it on […]

How to Promote Your Business Using Online Coupons and Deals

August 25, 2020 By Melinda Emerson Leave a Comment

Have you got a business that you wish to promote online to increase sales and growth in revenue? Think of utilizing online coupons and deals, which will work as great sales tactics to promote your business in the digital world. Coupons are an integral part of an online marketing strategy. The presence of coupons can […]