You did it! You’ve just hit the lottery! No, you may not have won the Powerball, but you’ve got this thing in your head; this glorious thing called an idea and you are ready to change the world with a click of a button, the stroke of a pen, or words that will move people all over […]
5 Marketing Tips to Keep More Customers in 2013
I’m a customer relationship management (CRM) guy and have been for the better part of the last ten years. These systems help small businesses automate marketing processes to more efficiently close deals, and do a better job of building customer relationships. With more small businesses turning to CRM apps and services to help with marketing […]
How to Make Sure You Take a Vacation From Your Small Business in 2013
For most of you who have any kind of entrepreneurial spirit, you are a driven individual. You are driven by your dream, your goals, your heart’s desire, perhaps by proving yourself to yourself or to someone else, and moved by what you will be able to provide for those you care about. As you have […]
How to Refresh Your Small Business Elevator Pitch for 2013
When you are in business, you are selling yourself as much as you are selling your products and services. One of things that you might want to update as you head into the New Year is how you introduce yourself. Some call it your 30 second commercial; some call it a value proposition or your […]
How to Become a Small Business Catalyst in 2013
It’s always best to be someone who makes good things happen. This creates energy, activity, goodwill and ultimately, results and success. When you are a catalyst, you live by the code “Give to Get.” You draw so much opportunity to you because of what you do. So, are you a catalyst? A catalyst is a “person whose talk, […]
8 Best WordPress Plugins For Your Small Business Website
Whenever I build a WordPress website for my small business clients, I always include my personal list of the eight best WordPress plugins as part of the package. That’s because an “out-of-the-box” WordPress site is missing some key pieces of functionality; pieces that need to be there for your small business website to succeed. That’s […]
7 Things You Need to Know to Attract Corporate Sponsorship in 2013
Poet Edith Lovejoy Pierce said “We will open the book. Its pages are blank. We are going to put words on them ourselves. The book is called Opportunity and its first chapter is New Year’s Day”. The New Year represents a new opportunity to increase the visibility and income of your small business. No matter what you […]
How to Go from Employee to Entrepreneur in 2013
Wouldn’t it be great if Oprah showed up at your door tomorrow with a check for $100,000 to use to quit your job and start your business tomorrow? If that’s your master plan for going from employee to entrepreneur, in the words of Aerosmith “Dream On!” Unless you have a brilliant tech start-up idea and […]
How to Hire Effectively in Your Small Business
When is it the right time to bring on a part time or full time person in your business? Are you ready to move past happen stance or inconsistent support? Have you considered what to consider as you interview each candidate? Does the person bring energy into the room upon arrival? Not everyone has to […]
7 Ways to Update Your Look in 2013
When you run a small business, you are selling yourself. The first time you meet someone, they form an opinion about you in a matter of 3 seconds based on your appearance alone. People like to do business with people who are successful — or who at least look the part. Even if you don’t have […]