In this episode, Melinda Emerson welcomes Dr. Stephanie West, who shares her journey from veterinarian to business advisor. They discuss common traps business owners fall into and introduce the SOAP framework, which is crucial for business assessment and problem prioritization. The conversation highlights the role of AI in evaluating business issues and finalizing the SOAP […]
The SmallBizChat Podcast: How to Franchise Your Business Overseas with Angela Williams
In this episode, Melinda Emerson welcomes Angela Williams to discuss the origin and growth of Detail Experts. Angela shares the challenges and successes faced during the international expansion of the franchise, shedding light on the financial investments involved and the current state of the business. The conversation touches on the importance of company culture and […]
The SmallBizChat Podcast: How to Become an Emerging Franchise with Carson Wagner
In this episode, Melinda Emerson welcomes Carson Wagner to discuss her entrepreneurial journey and the development of confidence in business. Carson shares insights into the services and growth of her company, Lifetime of Love Nannies, and delves into the challenges and lessons she’s encountered in franchising. The conversation touches on the criteria, costs, and benefits […]
The SmallBizChat Podcast: Hit It and Quit It with Jared Kallen and Trae Bodge
In this episode, Melinda Emerson engages in an insightful conversation with guests, Jared Kallen and Trae Bodge, sharing their favorite podcasts and indispensable business apps, providing listeners with fresh resources for their entrepreneurial journey. The episode continues with a look at favorite old school marketing tips and impactful business books, offering a blend of classic […]
The SmallBizChat Podcast: What You Need to Know About Buying a Business with Barry Moltz
In this episode, Melinda Emerson is joined by Barry Moltz to explore the essentials of buying a business. They delve into the key questions and steps involved in business acquisition, emphasizing the importance of understanding cash flow and valuation. The discussion also highlights the challenges associated with absentee ownership and management. Financial considerations and lending […]
The SmallBizChat Podcast: No Resolutions with Melinda Emerson
In this episode, Melinda Emerson discusses the importance of resolve over resolutions when setting business goals. She emphasizes the need to establish three significant goals for your business and the role of effective sales systems and tracking metrics in achieving them. The conversation includes insights on systematizing business operations and determining the value of services […]
The SmallBizChat Podcast: What You Need to Know Before Buying a Franchise with Nancy Williams
In this episode, Melinda Emerson is joined by Nancy Williams to explore the world of franchising for aspiring business owners. Nancy shares insights from her own franchising journey, addressing common misconceptions and the importance of self-assessment before becoming a franchisee. The discussion covers financial considerations, evaluating the health of franchise systems, and tips for finding […]
The SmallBizChat Podcast: The High-Value Offer Makeover with Melinda Emerson
In this episode, Melinda Emerson delves into the art of crafting a high-value offer using the Five P’s framework. She begins with an overview of the framework, which includes Problem, Promise, Process, Proof, and Price. Each component is explored in detail, providing insights on how to effectively address customer pain points, deliver on promises, outline […]
The SmallBizChat Podcast: How to Organize Your Digital Clutter with Kathi Burns
In this episode, Melinda Emerson welcomes Kathi Burns to discuss the importance of digital decluttering for small business owners. Kathi shares her journey and offers practical tips on email organization, including utilizing Google Workspace effectively. They explore the balance between accessibility and security in Google Drive, and Kathi provides actionable first steps to organize your […]
The SmallBizChat Podcast: How to Build a Group Coaching Program with Chris Williams
In this episode, Melinda Emerson welcomes Chris Williams, who shares his entrepreneurial journey and transition into group coaching. They discuss the structure and pricing strategies essential for successful group coaching programs, along with marketing tactics and key considerations for launching such initiatives. Chris offers insights on certification processes and actionable steps for starting a group […]
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