If you’re serious about leveraging social media marketing to grow your business, you can’t afford to ignore using video and YouTube is the best option out there. With more than 1.3 billion users, YouTube is the second most searching website on the internet. It offers you the opportunity to expand your audience significantly and drive […]
5 Obstacles Facing Your Small Business Right Now
It’s no secret that small business owners face obstacles that perhaps don’t faze their larger competitors. A big company with its own legal department can stay apprised of EEOC and Department of Labor rules, and a company with its own HR department will know how to determine the salary to offer a new entry level […]
How to Build Your Business Website in Seven Days
Sponsored Post One of the things that should be at the top of your to-do list when starting a business is getting a professional-looking website up and running. It might seem like an overwhelming task, but we can break down everything you need to do in just seven days (and even then, it’ll take just […]
Is Passion Enough To Launch Your Dream Business?
The saying goes like this, “Follow your passion and you will never have to work a day in life.” Those who take this phrase too seriously and find courage to leave their stable job for a passion business idea soon understand that’s it’s not as simple as it sounds. There are various situations that crop […]
10 Ways to Use Pinterest to Grow Your Small Business
If you’re looking to expand your efforts on social media, consider Pinterest. With over 100 million active users, this image-based social networking site has the potential to help you reach even more customers. Since it’s all about the visuals, you want to appeal to your readers senses to eat, shop or learn. Use these tips […]
How to Better Manage Your Money in Your Small Business
When it comes to running a small business, it’s all about how you manage the money. Even profitable companies can be doomed by poor cash flow, and it’s not a rare phenomenon. Struggling to collect payments from clients, and having invoices that linger for more than 90 days are shockingly common problems for small business […]
Taking Employees from Engagement to Loyalty
Today’s small businesses are increasingly focused on culture as one of their competitive differentiators. That’s because research points to the many ways developing a great culture can engage and attract great employees, eventually resulting in a healthier bottom line. Recognition and appreciation are two simple ways of building employee loyalty, but alone they’re not sufficient. […]
Are You Ready To Invest In Your Business Growth?
Every Fall, I host a power-packed event in Philadelphia called Reinvention Weekend. This year, we are headed to Washington, DC area. I created this event, which takes place Oct 14-15, 2016 this year, to give my fans an affordable way to work directly with me on their businesses. I get so many letters and voicemail messages, […]
Five Toughest Things About Owning Your Own Business
Owning your own business may sound fun and exciting. At certain points, particularly after a lot of hard work, it is. The road to entrepreneurial success is usually paved with several common challenges. Here is a look at five of the toughest things about own your own business. Being the Boss Being the boss is […]
Don’t Forget to Do the Math: Know Your Numbers
Specific reasons why small businesses fail are as unique as the businesses themselves, but there are some commonalities that explain many small business failures. In some cases, it’s easy to see the problem: there isn’t enough demand for what the business produces at a price that will generate a profit. In other cases, problems aren’t […]
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