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You are here: Home / Archives for Your Small Business

How to Keep an Audience Engaged Online

April 17, 2017 By Melinda Emerson Leave a Comment

I’m thrilled to say that we are celebrating the 8th anniversary of #SmallBizChat this month. Every week for the past eight years, we have picked the brains of some of the smartest and most successful entrepreneurs out there, across dozens of industries. We have held over 380 tweetchats and branded the hashtag #Smallbizchat, of which […]

Filed Under: Branding & Marketing, Your Small Business Tagged With: engaged audience, online audience

Why Your Small Business Needs a Lawyer

March 27, 2017 By Melinda Emerson 1 Comment

When it comes to legal matters, DIY won’t cut it. Sure, you can download forms full of legalese from the internet.  You can Google questions about a potential lawsuit or legal issue. However, a legal misstep can effectively put an end to your small business, so why would you put it in the hands of […]

Filed Under: Grow Your Business, Your Small Business Tagged With: lawyer, legal issues, small business lawyer

5 Key Things To Check When Choosing Your Outsourcing Partner

March 7, 2017 By Melinda Emerson Leave a Comment

Guest Post Outsourcing is a great way to delegate and get focused on your most high valued activities in your small business. But the decision to trust someone outside your company with a part of your work is definitely not an easy one, and you need to do a lot of thinking and checking. To […]

Filed Under: Guest Articles, Your Small Business Tagged With: Outsourcing

How to Maintain Your Company Culture with Rapid Growth

March 6, 2017 By Melinda Emerson Leave a Comment

In theory, scaling your business is a good thing. You increase revenues, grow your client base, and probably expand your staff. But with rapid growth, there are often growing pains within your company. Some areas of your business might suffer, such as your company culture. When your business is small, you may have found it […]

Filed Under: Grow Your Business, Your Small Business Tagged With: company culture, small business growth

How to Avoid a Thief in Your Small Business

February 21, 2017 By Melinda Emerson Leave a Comment

Guest Post I recently wrapped up yet another significant fraud examination for a small business client who trusted her bookkeeper infinitely. Sadly, all too often, the thief in your company is just that – the person my clients keep closest. Someone in their inner circle. Someone they keep company with. All the red flags were […]

Filed Under: Guest Articles, Your Small Business Tagged With: employee theft, fraud in business, white collar crime

How much should you tell your employees about business finances?

February 14, 2017 By Melinda Emerson Leave a Comment

Guest Post Money is the blood supply of every business. It courses through each department bringing life and growth, and without it, businesses die. Traditional advice has kept the realities of how well—or badly—a company is doing behind the closed doors of the management office. Yet keeping employees completely in the dark about company finances […]

Filed Under: Guest Articles, Your Small Business Tagged With: Finances, Team, team communication

How to Use CRM to Really Connect With Your Customers

August 16, 2016 By Melinda Emerson Leave a Comment

Sponsored Post Customer relationships are at the core of your business. When you nurture relationships with your customers, you help them connect with your brand. By leveraging a customer relationship management (CRM) solution, you can stay connected with your customers on a deeper level, increasing the chances that you will keep them as customers for […]

Filed Under: Customer Service, Featured Post, Your Small Business Tagged With: @insightlyapp, CRM

Don’t Take Customer Feedback For Granted

January 17, 2017 By Melinda Emerson Leave a Comment

Sponsored Post If you’re pulling your hair out because your marketing campaigns aren’t doing as well as you hoped they would, it’s time to consider the reasons why you’re struggling. There’s a reason why Big Data is a hot buzzword right now: data can be tremendously useful in helping you create marketing campaigns that do hit the mark. It […]

Filed Under: Customer Service, Grow Your Business, Your Small Business Tagged With: @insightlyapp, customer feedback

Tips for Finding, Qualifying and Hiring Freelancers

January 10, 2017 By Melinda Emerson Leave a Comment

Guest Post According to the Bureau of Labor Statistics, approximately 40% of the U.S. workforce will be freelancers by 2020. This is great news for individuals that have the audacity to remove the chains of perceived security of full-time employment and the discipline to work independently. On the other hand, it presents challenges for the […]

Filed Under: Grow Your Business, Guest Articles, Your Small Business

SmallBizLady’s #12DaysofGiveaways 2016 Winners List

December 23, 2016 By Melinda Emerson Leave a Comment

As we wind down for the Christmas holidays, I wanted to take some time out to congratulate the winners from our 2016 #12daysofgiveaways contest. These entrepreneurs entered our third annual holiday giveaway, and many of them entered faithfully each day for the chance to win. Special thanks again to our generous sponsors including ADP, App […]

Filed Under: Melinda Emerson @SmallBizLady, Starting A Small Business, Your Small Business Tagged With: #12daysofgiveaways, holiday gift #12DaysofGiveaways

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Latest #SmallBizChat

The SmallBizChat Podcast: Hit It and Quit It with Hit It and Quit It with Leyanis Diaz and Tara Landes

In this episode, Melinda Emerson presents highlights from the Hit It and Quit It Panel where experts Leyanis Diaz and Tara Landes share quick insights and strategies for small business success. The discussion includes top business book recommendations, providing valuable resources for entrepreneurs seeking knowledge and inspiration. Melinda offers acknowledgments and shares information about SmallBizLady […]

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