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Book Interview: How They Did It: Billion Dollar Insights from the Heart of America

February 23, 2011 By Melinda Emerson 2 Comments

This is a Q&A from my interview with Robert Jordan author of How They Did It: Billion Dollar Insights from the Heart of America  (RedFlash Press, www.HowTheyDidItBook.com).  Robert has been launching and growing companies and helping other entrepreneurs do the same for the past 20 years.  His book is a collection of interviews from 45 leading founders […]

Filed Under: Business Inspiration, Your Small Business Tagged With: become your own boss, entrepreneur, How They Did It: Billion Dollar Insights from the Heart of America, melinda emerson, Robert Jordan, small business, smallbizlady, success tips

Are You Confusing Target Market With Niche?

March 7, 2011 By Melinda Emerson 4 Comments

It’s so easy to confuse your target market with your niche, but it’s one of those things that once you get it straight in your own head, it will be so much easier to develop a message that resonates with your target audience. Many entrepreneurs make the mistake of targeting too broad a pool of potential […]

Filed Under: Branding & Marketing, Your Small Business Tagged With: become your own boss, entrepreneur, Jennifer Sander, melinda emerson, Niche and Grow Rich, niche marketing, smallbizlady

Are You Ready to Get Serious About Your Business?

March 16, 2011 By Melinda Emerson 1 Comment

I meet people all the time who will offer me their business idea as soon as they hear I’m a small business coach. I have heard it all, and here’s a secret – everyone has good ideas.   I rarely hear a business concept that I think is terrible. Most people walk around with those ideas […]

Filed Under: Business Inspiration, Grow Your Business, Your Small Business Tagged With: Amy Larrimore, become your own boss, business planning, byob2011, byob2011 Philadelphia, entrepreneur, Lolly Daskal, melinda emerson, small business, smallbizlady

Now Read This: Small Business Taxes Made Easy

April 6, 2011 By Melinda Emerson 2 Comments

I like this book Small Business Taxes Made Easy: How to Increase Your Deductions, Reduce What You Owe, and Boost Your Profits by Eva Rosenberg (@TaxMama). It is great no-nonsense tax-advice! Eva is passionate about helping small business owners pay the least business taxes legally possible, but she also provides information (however tough it may […]

Filed Under: Cash Flow & Finance, My Recommendations, Your Small Business Tagged With: business planning, melinda emerson, small business, small business cash flow help, small business tips

Getting Started as a Work At Home Mom Business Owner

April 11, 2011 By Melinda Emerson 1 Comment

If you’re a stay at home mom who’s ready to get back into the workforce as a work-at-home mom small business owner you are in for quite an adjustment.  I believe you should plan your business at least 12 months prior to starting your business as you already have two full-time jobs as a wife […]

Filed Under: Become Your Own Boss Tips, How to Start, Mompreneurs, Starting A Small Business, Women in Business, Your Small Business Tagged With: become your own boss, business planning, melinda emerson, work at home mom

Where to Find the Money to Start Your Small Business

April 18, 2011 By Melinda Emerson 3 Comments

One of the most common questions that I get as SmallBizLady is about start-up financing. ”Do I know where people can get a grant to start their small business?”. Now Hear This: BYOB doesn’t just stand for Become Your Own Boss! BYOB also stands for Be Your Own Bank! There are NO grants! When you […]

Filed Under: Become Your Own Boss Tips, Cash Flow & Finance, Starting A Small Business, Your Small Business Tagged With: budgets, business planning, finding money, small business grants, small business tips

How to Use the Four Types of Income to Your Advantage

April 19, 2011 By Melinda Emerson Leave a Comment

“The poor man’s budget is full of schemes”. — Proverb “The definition of insanity is doing the same thing over and over and expecting different results”. — Albert Einstein   How are your budgeting strategies doing? As a small business owner, it can be far too easy to get stuck in a bad budget rut. […]

Filed Under: Cash Flow & Finance, Guest Articles, Your Small Business Tagged With: business planning, small business tips

Ask @SmallBizLady: What if you don’t have 12 months to start a business?

April 22, 2011 By Melinda Emerson 2 Comments

Every Friday, I answer your small business questions in a video blog segment called Ask SmallBizLady. This week, we are taking on the question: What if you don’t have 12 months to start a business? Here’s the answer: To get your small business rolling right away follow these steps: Answer these key questions What do […]

Filed Under: Ask Smallbizlady, Your Small Business Tagged With: become your own boss, melinda emerson, small business tips, start a business

What Small Business Owners Need to Know About Attracting Funding

April 26, 2011 By Melinda Emerson Leave a Comment

“Where am I going to get money?” is a common question that small business owners have and it’s a real concern.  If you are not in a position to be your own bank, you’ll need to find another source.  When you are ready to start pitching banks or investors you might want to keep a […]

Filed Under: Cash Flow & Finance, Guest Articles, Your Small Business Tagged With: Bill Grodnik, small business cash flow help

Ask @SmallBizLady: How do I get more lunch customers?

April 29, 2011 By Melinda Emerson Leave a Comment

Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, we are taking on the question: How do I get more lunch customers? Here’s the answer: If you want to get more customers into your retail establishment follow these steps: Communicate with your customers Change […]

Filed Under: Ask Smallbizlady, Branding & Marketing, Grow Your Business, Your Small Business Tagged With: customers, melinda emerson, small business tips, smallbizlady

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If Christmas is your Super Bowl, listen up: it’s time to build your holiday offers, bundles, ads, staffing, and shipping plans to glide into Black Friday, Small Business Saturday, and Cyber Monday like a pro. The holiday season isn’t just another sales cycle, it’s the biggest chance to make your numbers, strengthen customer loyalty, and […]

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