As solopreneurs and small business owners, it’s easy to identify ourselves based on the successes – and failures – of our business. As the leader – the public face – for our organizations, when our business hits a rough patch, our team makes a mistake, or we lose a client, we often internalize our business […]
The SmallBizChat Podcast: Driving Online Sales Success with Neil Patel
Recognized by President Obama as a Top 100 entrepreneur under 30, Neil Patel is a highly regarded expert in the online marketing space who has helped brands grow their marketing capabilities, including Amazon, Microsoft, Airbnb, Google, and SalesForces. Neil is the co-founder of Neil Patel Digital and Crazy Egg as well as the founder Kissmetrics. […]
How to Structure a Podcast in 10 Easy Steps
Structuring a podcast episode is like any different artistic process: the unique elements must be accurate and flow to influence your audience. Podcast structure attributes your show’s composition, the course of its segments, and how you systematize each component to match collectively. So how do you structure a podcast in a system that holds people […]
Starting a Podcast on a Budget: Everything You Need to Know
You’ve decided to start a podcast, but you’re not quite sure what all you’re going to need to create a truly successful show. Of course, a great podcast always starts with a great idea, so spend a lot of time determining how the show will be laid out, who the hosts are and what types […]
The #SmallBizChat Podcast Is Here!
You asked for it, and now you got it. It’s official, this week I’m launching The #Smallbizchat Podcast. What is a podcast, you say? Podcasts are essentially radio interviews, and all of the programming is free online. This podcast will be a way for you to learn even more about what I believe it takes to […]
What Business Podcasts Should I Listen to If Only Have 30 Minutes?
When talking to new business owners about increasing their business knowledge, the main reason they give me for not getting more knowledge is that they don’t have time. On one hand, most new business owners need to be working on their business and staying on top of their day-to-day. On the other hand, things change […]
How to Get Started with a Podcast
If you are going to start doing a podcast to create content to promote your business, there are a few things that you need to know. Doing a podcast is hard work, so in order to leverage it to drive brand awareness and sales in your business you need a refined topic, a regular schedule, […]
Podcasting for Your Small Business
From time to time as SmallBizLady, I conduct interviews with small business experts that could benefit my audience. This is excerpts from my #smallbizchat interview on Twitter with @podcaststeve. Steven L. Lubetkin, operates Professional Podcasts LLC, an award-winning producer of radio, TV and other multimedia content distributed over the Internet as podcasts. Steve is a Senior Fellow of the Society […]