In branding yourself, you keep an eye out for marketing opportunities to create inbound links to your website or drive traffic. You write guest blog content for other blogs, appear on other people’s podcasts, and participate in blog interviews. But what happens when you take the reins in branding yourself and actually own a thought […]
7 Ways To Promote Your Small Business On The Go Using Social Media
The life of a small business owner can be harried and frenetic: working tirelessly to expand business, meet clients, guide employees, and jump on and off conference calls — and so much more. While social media might seem like an additional task on an ever-growing list, it can be used during the most chaotic times. […]
How to Increase Productivity and Get More Out of Your Day
I’m Melinda Emerson and every week as @SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed on Twitter from 8- 9pm ET. This is excerpted from my recent interview with Allyson Lewis @allyson7minutes. Allyson is a professional speaker and productivity coach and the author of The Seven […]
How to Build a Social Media Brand
Sponsored Post Social media has leveled the playing field for small business owners in today’s marketing environment. It’s all about two-way communication with customers. Building a social media brand is a major factor in small business success, but the key is being niche focused. Beyond having a website, you need to make sure that you […]
#SmallBizChat Q and A How To Build Buzz for your Content
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed. on Twitter from 8-9pm ET. This is excerpted from my recent interview with @TheRiseToTheTop, David Siteman Garland on How to Build Buzz for your online Content. After running three companies, and not finding a good […]
12 Advanced Twitter Techniques to Grow Your Small Business
Twitter is the perfect marketing tool for a business in start-up or reinvention mode and anyone trying to position themselves as a thought leader in their industry. There are several reasons why Twitter is good for business. You can brand or rebrand yourself quickly. You can use your personal name or a nickname such as […]
How to Be a Guest on #SmallBizChat
Thank you for your interest in being a guest on #SmallBizChat! In preparation for the TwitterChat, here is what you should know in order to ensure a great chat experience. #SmallBizChat is a weekly interactive talk show on Twitter for small business owners. It takes place every Wednesday from 8-9 pm eastern time. Participants and […]
How to Participate in #SmallBizChat
What is #SmallBizChat? It is a weekly talk show on Twitter for small business owners. It takes place every Wednesday from 8-9 pm eastern time. Guest experts and participants type answers to questions from the host Melinda Emerson @SmallBizLady, using the social media site Twitter. The focus of #SmallBizChat is to help business owners succeed […]
How to Create a Profitable Sales Funnel
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Hugh MacFarlane @funnelguy Hugh has 20 years+ experience in working with Business owners, Boards, CEOs, Directors of Sales and Marketing with products […]
The Difference Between a Jobbie, a Job-business and a Bona-fide Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Carol Roth about a jobbie, a job-business or a bona-fide business? @CarolJSRoth Carol helps businesses grow and make more money. She’s a deal maker & business strategist to corporations, small businesses & entrepreneurs who has raised $1 billion in capial, $750mm in M&A deals.