This week marks the beginning of the sixth annual Global Entrepreneurship Week (GEW), a celebration of innovation, entrepreneurship, and creativity that brings together millions of people across the globe through online and local activities. It is widely known that growth of the world’s economy depends on entrepreneurial activity and job creation. According to the Global […]
5 Things to Consider When Selecting Accounting Software for Your Small Business
Tracking the financial side of any business can be a lot of work. But understanding the numbers is essential to success. You don’t have to manage the money on your own, there are several software options that will help improve and measure business financial activities. This is one of the early and important decisions that […]
Unleash Your Brand Words
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with M. Shannon Hernandez @WritingWhisper Through her private and group coaching sessions, you can find her diligently delving into the written word and […]
5 Compelling Reasons to Switch to Inbound Marketing
Guest Article If you want to stop making cold calls to promote your small business, it’s time to consider using inbound marketing as your main marketing strategy. So what is inbound marketing? Inbound marketing is advertising a company through blogs, podcasts, video, eBooks, enewsletters, whitepapers, SEO, social media marketing, and other forms of content marketing. […]
6 Strategies for Bringing in the Holiday Sales
The holiday season is rapidly approaching and whether you’re a yoga studio or an e-commerce retailer, you need to have a strategy in place. According to the National Retailers Federation, many business owners make more than 40% of their revenues during the holiday season and you don’t want to be left out of the rush. […]
How to Tap into the Power of Branded Marketing Items
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @VickieMacFadden. Vickie MacFadden has operated retail Internet sites since 1999. Her first web business was Five Star Baskets, a gift […]
The Easiest Way to “Green” Your Office
Sponsored Post Taking care of the environment is on everyone’s mind, especially for small business owners like us. Many struggle with which “green methods” are the most logical for their business since there are so many different avenues to choose from. Selecting the easiest and most efficient option for your business is a decision that […]
8 Ways to Boost Traffic to Your Small Business Website
When planning your small business marketing mix, your website is the most important element. Many people think it’s a brochure or business card, but in today’s marketplace the first thing people do when make a buying decision is search online. So your #1 job is to make sure that potential customers can find you on […]
Who is on #SmallBizChat November 2013?
#SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss. Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter. Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join the […]
Why Passion is Irrelevant in Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Jim Beach, @EntrepreneurJim. Jim is known for this belief that entrepreneurship is not about creativity, risk, or passion. Jim’s first book, School […]
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